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Marketing and Research Analyst

2 months ago

Brampton, Ontario, Canada MERCURY IMMIGRATION CONSULTANCY INC. Full time
About the Role

Mercy Immigration Consultancy Inc. is seeking a highly motivated and detail-oriented Marketing Coordinator to join our team. As a Marketing Coordinator, you will play a key role in developing and implementing marketing strategies to promote our services and attract new clients.

Key Responsibilities
  • Develop Marketing Strategies: Conduct market research to identify trends and opportunities, and develop effective marketing strategies to reach our target audience.
  • Conduct Surveys and Analyze Data: Conduct surveys and analyze data to understand the buying habits and preferences of our clients and potential clients.
  • Develop Social and Economic Profiles: Develop social and economic profiles of areas to encourage industrial and commercial investment.
  • Prepare Reports and Research Papers: Prepare reports, research papers, and educational texts on marketing and business development topics.
  • Communications and Publicity: Gather, research, and prepare communications materials, and prepare and deliver educational, publicity, and information programs, materials, and sessions.
  • Consulting Services: Provide consulting services to government and other organizations on marketing and business development.
  • Market Research: Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends.
  • Review and Evaluate Proposals: Review and evaluate commercial or industrial development proposals.
  • Design Market Research Questionnaires: Design market research questionnaires to gather data and insights.
Work Conditions and Physical Capabilities
  • Work under Pressure: Work in a fast-paced environment with tight deadlines and high expectations.
  • Attention to Detail: Maintain attention to detail and accuracy in all aspects of the job.
  • Flexibility: Be flexible and adaptable to changing priorities and deadlines.
Personal Suitability
  • Client Focus: Provide excellent client service and focus on meeting client needs.
  • Efficient Interpersonal Skills: Develop and maintain effective relationships with clients, colleagues, and other stakeholders.
  • Excellent Communication Skills: Communicate effectively and clearly in writing and verbally.
  • Team Player: Work collaboratively as part of a team to achieve common goals.
Support for Diversity and Inclusion
  • Accessibility and Inclusion: Provide awareness training to employees to create a welcoming work environment for persons with disabilities.
  • Recruitment and Retention: Apply accessible and inclusive recruitment policies that accommodate persons with disabilities.
  • Support for Newcomers and Refugees: Recruit newcomers and/or refugees who were displaced by a conflict or a natural disaster, and support them with foreign credential recognition and mentorship programs.
  • Support for Youth: Offer on-the-job training tailored to youth and provide awareness training to employees to create a welcoming work environment for youth.
  • Support for Veterans: Provide awareness training to employees to create a welcoming work environment for Veterans, and offer workshops, counselling services, or other resources to help Veterans navigate their transition into the civilian workforce.
  • Support for Indigenous People: Provide cultural competency training and/or awareness training to all employees to create a welcoming work environment for Indigenous workers.
  • Support for Mature Workers: Apply hiring policies that discourage age discrimination, provide staff with awareness training to create a welcoming work environment for mature workers, and offer phased retirement options and phased re-entry options.
  • Support for Visible Minorities: Apply hiring policies that discourage discrimination against members of visible minorities, and provide diversity and cross-cultural training to create a welcoming work environment for members of visible minorities.