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Life Insurance Marketing Coordinator
2 months ago
The Marketing Specialist will play a crucial role in partnering with the Team Lead to facilitate the design, strategizing, and implementation of marketing initiatives within the life insurance sector. Key responsibilities include:
- Assessing marketing inquiries from Sales, Product Development, and Insurance Operations.
- Crafting and executing communication and marketing strategies across diverse platforms.
- Formulating campaign briefs, defining objectives, and establishing project timelines.
- Overseeing approval workflows and evaluating campaign performance for enhancements.
- Fostering relationships with internal departments to gain insights into products and processes.
- Carrying out administrative duties as required.
- Bachelor's degree in marketing, communications, or a related discipline.
- 3-5 years of experience in marketing, particularly in email campaign management.
- Background in B2B marketing within the life insurance field.
- Solid grasp of audience segmentation and email marketing strategies.
- Exceptional communication skills, attention to detail, and time management abilities.
- Capability to manage multiple projects in a dynamic environment.
