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Digital Marketing Strategist
2 months ago
**About TEEMA**
We are a dynamic and innovative company that specializes in providing cutting-edge digital marketing solutions to businesses across Western Canada.
**Job Summary**
We are seeking a highly skilled and experienced Digital Marketing Strategist to join our team. As a key member of our marketing team, you will be responsible for developing and implementing effective digital marketing strategies that drive business growth and customer engagement.
**Key Responsibilities**
- Develop and execute comprehensive digital marketing plans that align with business objectives
- Manage and optimize marketing campaigns across multiple channels, including email, social media, and search engine marketing
- Collaborate with cross-functional teams to gather requirements and implement solutions that meet business objectives
- Stay up-to-date with industry trends and best practices in digital marketing, and apply this knowledge to improve marketing strategies and tactics
- Provide data-driven insights and recommendations to inform marketing decisions
- Develop and maintain relationships with key stakeholders, including customers, partners, and vendors
- Manage and optimize Salesforce Experience Cloud and Commerce Cloud solutions
- Develop and implement A/B testing and campaign optimization techniques to improve marketing performance
- Stay compliant with CASL regulations and anti-spam laws
**Requirements**
- At least 5 years of experience in digital marketing or a related field
- Proven experience working with Salesforce Experience Cloud and Commerce Cloud
- Strong understanding of email marketing challenges, including IP warmup and deliverability
- Experience with A/B testing and campaign optimization techniques
- Knowledge of digital marketing platforms, including Google Analytics, Google Ads, and Meta Ads Manager
- Excellent written and verbal communication skills
- Ability to work independently and as part of a team
**What We Offer**
- A competitive salary and benefits package
- Opportunities for professional growth and development
- A dynamic and innovative work environment