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Senior Marketing Strategy Consultant

2 months ago

Toronto, Ontario, Canada Desjardins Full time

Senior Marketing Strategy Consultant

As a Senior Marketing Strategy Consultant, you will take charge of crafting and sustaining a comprehensive vision for customer engagement within the Desjardins banking division beyond Quebec. Your responsibilities will encompass formulating marketing approaches, pinpointing opportunities, and spearheading initiatives to align with business goals.

Core Responsibilities:

  • Engage with diverse sectors to foster connections with members and clients
  • Direct strategic marketing projects involving multiple stakeholders
  • Collaborate closely with the Marketing Intelligence team to derive insights from data
  • Examine market dynamics and competitive landscape
  • Enhance member and customer experience in the Business sector

What We Provide:

  • Attractive salary and yearly bonus
  • Four weeks of flexible vacation starting from the first year
  • Reliable retirement income through a defined benefit pension scheme
  • Comprehensive group insurance including telemedicine services
  • Reimbursements for health and wellness expenses

Qualifications:

  • Bachelor's degree in Marketing or related field
  • At least 9 years of experience in marketing strategy and planning
  • MBA or specialization in Marketing preferred
  • Fluency in both English and French
  • Capability to create detailed marketing frameworks
  • Experience in brand promotion and mass media campaigns

This position offers the chance to lead strategic initiatives and propel business growth through innovative marketing approaches.