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Marketing Specialist

3 months ago

Fort McMurray, Canada YMM Restaurant Supplies Full time
Position Overview

The Marketing Coordinator plays a vital role in supporting the marketing initiatives of YMM Restaurant Supplies. This position involves a blend of analytical and creative tasks aimed at enhancing our market presence.

Key Responsibilities
  • Market Analysis: Conduct surveys and analyze consumer buying behaviors and preferences.
  • Client Advisory: Provide guidance to clients regarding advertising and promotional strategies.
  • Communication: Respond to inquiries in both written and verbal formats.
  • Material Preparation: Assist in creating brochures, reports, newsletters, and other marketing materials.
  • Event Coordination: Organize special promotional events and publicity campaigns.
  • Public Opinion Research: Conduct surveys to gauge public attitudes and opinions.
  • Media Relations: Initiate and maintain relationships with media outlets.
  • Program Development: Prepare and deliver educational and promotional programs and materials.
  • Contract Management: Draft contracts for various marketing initiatives.
  • Analytical Studies: Conduct marketing studies to assess effectiveness.
  • Portfolio Development: Create a comprehensive portfolio of marketing materials.
  • Customer Evaluation: Assess customer service and store environments.
  • Online Marketing: Engage in E-commerce and website promotional activities.
  • Strategy Development: Formulate effective marketing strategies.
Qualifications
  • Education: Completion of a college, CEGEP, or other non-university certificate or diploma program lasting 1 to 2 years.
  • Experience: 2 to less than 3 years in a related field.
  • Employment Type: Permanent position.
  • Working Language: English.
  • Work Hours: 35 hours per week.