Communications Advisor
1 month ago
STRABAG Inc. is a leading construction services company with a strong presence in Canada. As a subsidiary of STRABAG SE, a European-based technology group, we bring extensive experience in large-scale underground hard and soft-ground construction projects. Our team of experts provides expertise in ground engineering and tunnel excavation, ensuring high-quality results for our clients.
Job SummaryWe are seeking a skilled Communications Advisor to join our Canadian division. The successful candidate will be responsible for developing and executing internal and external communications strategies that enhance our public profile and ensure consistent messaging. This role will collaborate with various teams to create and deliver high-quality content across multiple channels, helping to manage digital communications and the company website.
Key Responsibilities- Develop and implement communications strategies to promote our projects, programs, and initiatives.
- Draft and edit content for newsletters, website updates, social media posts, presentations, and other communication materials.
- Lead the development and maintenance of our website, ensuring all content is up-to-date, user-friendly, and optimized for search engines (SEO).
- Research and implement SEO strategies to enhance our website's search visibility and organic traffic.
- Support the coordination of media relations activities, including responding to media inquiries and tracking media coverage.
- Collaborate with internal teams to ensure consistent and clear messaging in all external communications.
- Contribute to internal communications efforts by developing content for employee newsletters, intranet updates, and other channels to foster engagement within the organization.
- Monitor public sentiment and media coverage to identify potential issues, trends, or opportunities, and report on findings to the communications team.
- Maintain and update communication databases, including media contact lists, stakeholder information, and event attendance records.
- Assist with the creation and execution of digital communication campaigns, including content for social media, websites, and email newsletters.
- Track and measure the effectiveness of communication initiatives through metrics and analytics, providing reports to improve future campaigns.
- University degree in Communications, Marketing, or a related field.
- 3-5 years of experience in communications, public relations, or a similar role.
- Excellent writing, editing, and verbal communication skills.
- Strong organizational skills and ability to manage multiple projects with competing deadlines.
- Familiarity with media relations practices and experience working with reporters or public-facing communications.
- Proficiency in digital communication tools, including search engine optimization, social media platforms, content management systems, and email marketing tools.
STRABAG Inc. is an equal opportunity employer. We offer a comprehensive benefits package and competitive compensation based on experience and knowledge. We are committed to providing equitable opportunities to all applicants and welcome applications from all qualified persons. If you require accommodation, please notify us and we will work with you to meet your needs.
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