Marketing Coordinator

4 weeks ago

Abbotsford, British Columbia, Canada R.K. Fashion Ltd Full time
Position Overview

R.K. Fashion Ltd is seeking a dedicated Marketing Specialist to enhance our brand presence and drive marketing initiatives.

Key Responsibilities
  • Policy Development: Formulate and implement marketing policies to guide our promotional efforts.
  • Administrative Support: Execute various administrative duties to ensure smooth operations.
  • Community Engagement: Address inquiries from the business community regarding growth opportunities.
  • Market Research: Conduct surveys and analyze consumer buying patterns and preferences.
  • Comparative Analysis: Research and evaluate marketing strategies for both industrial and commercial products.
  • Client Advisory: Provide expert advice to clients on advertising and promotional strategies.
  • Content Creation: Assist in developing brochures, reports, newsletters, and other marketing materials.
  • Event Coordination: Organize special publicity events and promotional activities.
  • Media Relations: Establish and maintain relationships with media outlets.
  • Surveys and Analysis: Conduct social or economic surveys to assess market potential and trends.
  • Questionnaire Design: Create effective market research questionnaires.
  • Marketing Portfolio: Develop a comprehensive portfolio of marketing materials.
  • Customer Evaluation: Assess customer service and store environments for improvement.
  • Digital Marketing: Implement online marketing strategies, including E-commerce and website promotions.
  • Strategic Development: Formulate innovative marketing strategies.
  • Presentation Skills: Deliver presentations at various conferences and workshops.
  • Database Management: Maintain and manage a digital database of marketing contacts.
  • Communication Skills: Write and edit press releases and other communication materials.
Technical Proficiency
  • Software Skills: Proficient in MS Office and electronic mail systems.
Specialization Areas
  • Media Expertise: Focus on interactive and new media.
  • Communication Focus: Strong emphasis on effective communication strategies.
Work Environment
  • Pace: Thrive in a fast-paced work environment.
  • Attention to Detail: Maintain a keen eye for detail in all tasks.
Personal Attributes
  • Client-Centric: Strong focus on client needs and satisfaction.
  • Interpersonal Skills: Excellent interpersonal skills for effective collaboration.
  • Adaptability: Quick learner with the ability to adapt to new challenges.
Experience Requirements
  • Work Experience: 2 to 3 years of relevant experience.
  • Employment Type: Permanent position.
  • Language: Proficiency in English is required.
  • Work Hours: Full-time position, 40 hours per week.

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