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Marketing Specialist

2 months ago


Brandon, Manitoba, Canada Professional Transport Driver Training School Ltd. Full time
Job Description

We are seeking a highly skilled Marketing Specialist to join our team at Professional Transport Driver Training School Ltd. as a key member of our marketing department.

Key Responsibilities:
  • Conduct Comparative Research: Conduct in-depth research on marketing strategies for industrial and commercial products to identify trends and opportunities for growth.
  • Answer Written and Oral Inquiries: Respond to customer inquiries in a timely and professional manner, providing accurate and helpful information to support business growth.
  • Assist in Marketing Materials: Collaborate with the marketing team to develop and design marketing materials, including brochures, reports, and newsletters, to effectively communicate our brand message.
  • Gather and Prepare Communications Materials: Research and gather relevant information to create engaging communications materials, such as press releases, social media posts, and email campaigns.
  • Conduct Analytical Marketing Studies: Analyze market data and trends to inform marketing strategies and optimize business performance.
  • Design Market Research Questionnaires: Develop and implement market research questionnaires to gather valuable insights and feedback from customers and stakeholders.
  • Conduct Online Marketing and E-commerce Promotions: Develop and execute online marketing campaigns to drive website traffic, increase sales, and enhance brand awareness.
  • Develop Marketing Strategies: Collaborate with the marketing team to develop and implement marketing strategies that align with business objectives and drive growth.
  • Plan and Direct Advertising and Marketing Campaigns: Plan, execute, and evaluate the success of advertising and marketing campaigns to ensure maximum ROI.
Requirements:
  • Education: Bachelor's degree in Marketing, Business Administration, or a related field.
  • Experience: 3 years of experience in marketing, preferably in a business-to-business (B2B) or industrial setting.
  • Skills: Strong analytical and problem-solving skills, excellent communication and interpersonal skills, and proficiency in MS Office, including Excel, Word, and PowerPoint.
What We Offer:
  • Competitive Salary: A competitive salary and benefits package, including health care plan, life insurance, and a permanent employment contract.
  • Opportunities for Growth: Opportunities for professional growth and development, including training and mentorship programs.
  • Collaborative Work Environment: A collaborative and dynamic work environment that fosters innovation and creativity.