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Digital Marketing Project Manager

2 months ago

Toronto, Ontario, Canada IFG International Financial Group Ltd Full time
Project Manager - Digital Marketing

We are seeking a highly skilled Project Manager to join our Digital Marketing team at IFG International Financial Group Ltd. This is a 12-month contract opportunity that will allow you to leverage your expertise in digital marketing to drive business results.

Key Responsibilities:
  • Contribute to the success of the Digital Marketing team by developing and executing paid media acquisition strategies across all digital channels.
  • Stay up-to-date with the latest digital advertising industry trends, best practices, and capabilities.
  • Lead the development of Paid Media Acquisition strategies to drive unit sales.
  • Collaborate with the team to identify trends, training, and coaching opportunities to improve digital buying skills.
  • Make recommendations on new ideas and testing opportunities to enhance digital marketing efforts.
Requirements:
  • 3-5 years' industry and/or relevant work experience.
  • Experience with digital marketing platforms such as Google Display & Video 360, Google Campaign Manager 360, Amazon Ads, Facebook Ads Manager, Pinterest Ads Manager, Google Ads Manager, Search Ads 360, Adobe Analytics, Google Analytics, and Google Looker Studio.
  • Experience working with Microsoft Power BI.
  • Superior writing, research, presentation, and project management skills.
  • English language proficiency is a must, and French proficiency is an asset.