Public Relations Director

6 days ago

Canada Polène Paris Full time
Job Title: Public Relations Manager F/H

As the Head of Public Relations for the US and Canada, you will be based in our NYC offices.

Key Responsibilities:
  • Develop and execute comprehensive PR strategies to enhance the brand's image, visibility, and market presence in the US and Canada.
  • Lead the PR team, manage relationships with key media outlets, influencers, KOLs, and VIPs.
  • Work closely with the PR team based in Paris to maintain consistent messaging and strategy.
  • Monitor, analyze, and report on PR performance metrics.
  • Provide insights and recommendations to improve PR strategies and outcomes.
Budget Management:
  • Manage the PR budget for the US and Canada, ensuring cost-effective use of resources.
  • Ensure alignment with overall brand goals and marketing initiatives.
Requirements:
  • Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
  • Minimum of 7-10 years of experience in public relations, within the fashion industry.
  • Proven track record of successful PR campaigns and media relations.
  • Strong network of media contacts in the US and Canada.
  • Excellent written and verbal communication skills.
  • Strong leadership and team management abilities.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.
  • Creative thinking and problem-solving skills.
  • Proficiency in PR analytics tools and software.

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