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Marketing Manager

2 months ago


Regina, Saskatchewan, Canada Regina Exhibition Association Limited Full time
{"title": "Marketing Manager", "description": "Job Summary

We are seeking a highly skilled Marketing Manager to join our team at Regina Exhibition Association Limited. As a key member of our management team, you will be responsible for developing and implementing comprehensive marketing strategies to enhance brand awareness and drive revenue growth.

The successful candidate will have a proven track record of success in marketing and communications, with a strong understanding of integrated marketing campaigns and their execution. You will be responsible for leading the creation, execution, and measurement of marketing plans, ensuring alignment with organizational goals and objectives.

Key Responsibilities:

  • Develop and implement comprehensive marketing strategies and campaigns to enhance brand awareness and achieve revenue targets.
  • Lead the creation, execution, and measurement of marketing plans, ensuring alignment with organizational goals and objectives.
  • Develop and implement business unit policies and procedures to ensure effectiveness, efficiency, safety, and consistency.
  • Monitor and analyze market trends, reporting findings to key stakeholders.

Requirements:

  • Bachelor's degree in marketing, business administration, or a related field.
  • Minimum 5 years of direct marketing experience, with a preference for candidates with an additional 2+ years of experience in a management-level position.
  • Proven experience and knowledge of integrated marketing/promotional campaigns, with experience leading content and creative execution that aligns with brand standards.
  • Experience with market research, data analysis, and reporting.
  • Experience analyzing market research for the development of marketing strategies.
  • Experience using traditional and digital marketing channels and their uses for reaching various audience segments.
  • Experience managing within budgets, forecasting expenditures, and calculating ROI on marketing initiatives.

Why Choose Us?

At Regina Exhibition Association Limited, we offer a unique opportunity to make a difference in your community. We are a dynamic organization that values innovation, teamwork, and customer satisfaction. If you are a motivated and results-driven individual who is passionate about marketing and communications, we encourage you to apply for this exciting opportunity.", "lang_code": "en-US"}