Marketing Communications Specialist
1 week ago
Executive Leadership Role
Job Summary:
We are seeking a seasoned Public Relations Manager to lead our client service team and drive the development of innovative communications strategies that shape the future of our clients' businesses.
About the Role:
As the Head of Communications & PR, you will be responsible for:
- Developing a deep understanding of each client's business context and leveraging this to craft tailored, effective communications strategies
- Leading the execution of integrated marketing communications with a focus on earned-first storytelling and a digital always-on approach
- Delivering top-tier client services with the ability to counsel and interact effectively with senior management at client organizations
- Mentoring, coaching, and supporting team members to drive their development and hold them accountable to performance standards
- Effectively managing team utilization and maintaining financial responsibility for accounts to meet agency profitability targets
Requirements:
To be successful in this role, you will need:
- 7+ years of experience in PR or Communications, ideally in an agency setting, with a proven track record in developing and executing successful communications plans
- Strategic thinking and creative problem-solving skills to drive innovative communications strategies
- Expertise in project management with experience managing client budgets and allocating resources effectively
- In-depth knowledge of the Canadian and International media landscape, including traditional and digital media
- Experience in planning and managing high-profile press, influencer, and KOL events
- Proven success in providing creative and strategic counsel to clients, building credibility with senior-level contacts
- Business acumen and experience in new business development and driving organic growth within existing accounts
About SMC Communications Inc.
SMC Communications Inc. is a leading agency that delivers cutting-edge PR and omni-channel marketing-communications strategies to shape the future of food, beverage, hospitality, and lifestyle brands.
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