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Marketing Manager

2 months ago


Carleton Place, Ontario, Canada Scene+ Full time
About the Role

We are seeking a highly skilled Marketing Manager to join our team at Scene+. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing initiatives that drive customer engagement and loyalty.

Key Responsibilities
  • Develop and implement marketing campaigns across various channels, including email, SMS, push notifications, social media, and customer journeys.
  • Collaborate with cross-functional teams to align marketing initiatives with business objectives and enhance member engagement.
  • Take ownership of driving the overall member journey map and leveraging customer data to boost loyalty among our members.
  • Manage multiple complex projects simultaneously, overseeing resources, generating reports, and maintaining communication.
  • Develop and lead the execution of Lifecycle Marketing (LCM) campaigns, including planning, execution, and analysis of results.
Requirements
  • Proven experience in marketing, with a focus on Lifecycle Marketing and customer journey management.
  • Strong understanding of CRM principles and best practices, including Salesforce Marketing Cloud or CDP.
  • Excellent project management skills, with the ability to manage multiple projects simultaneously.
  • Strong analytical and problem-solving skills, with the ability to derive actionable insights from data.
  • Excellent communication and stakeholder management skills, with the ability to work effectively with cross-functional teams.
What We Offer

We offer a competitive salary and benefits package, performance-based bonuses, and extra rewards from our owners, including discounted rates on mortgages, banking, movies, and groceries.

We're a data science-driven company, and our membership is growing exponentially. This is a career-building opportunity to join a dynamic team and make a meaningful impact on our business.