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Digital Transformation Leader

2 months ago

Abbotsford, British Columbia, Canada Fraserway RV Full time

About the Role:

We are seeking a seasoned Digital Transformation Leader to lead the development and optimization of our digital storefront at Fraserway RV. This role is designed for an experienced web development strategist who has both technical and strategic experience.

Key Responsibilities:

  • Strategic Leadership: Execute web development projects that enhance functionality and user engagement, aligning with our broader business goals to maximize lead generation.
  • Technical Mastery: Leverage your expertise in HTML, CSS, JavaScript, and CMS platforms to build a high-functioning and high-performing website. Your work will set the standard for industry excellence. Experience in Salesforce web platform is an asset.
  • Analytics-Driven Optimization: Set up analytics to elevate site performance. Your expertise to set up, but also analyze the data for decision-making will directly influence our market position and customer acquisition efforts.
  • Enhanced User Experiences: Innovate our site architecture and interactive capabilities to create seamless and engaging user journeys. Your focus on A/B testing and user feedback will continually improve our conversion rates.

What You Will Bring:

  • A degree in Web Development, Computer Science, or a related field, or significant experience in managing high-performing websites, preferably within the retail or e-commerce industries.
  • An expert understanding of current web development tools and implementing strong SEO tactics.
  • Proficiency in HTML, CSS, JavaScript, and experience with CMS platforms like Salesforce Commerce Cloud.
  • Strong problem-solving skills, with a knack for innovation and a detail-oriented approach to project management.
  • Strong interpersonal and communication skills, capable of inspiring collaboration across teams and departments.

What We Offer:

  • The chance to lead digital transformation initiatives within a leading RV retailer.
  • A collaborative and creative work environment where innovation is encouraged and rewarded.
  • Competitive salary and benefits package, with opportunities for career advancement and professional development.

Work Conditions: Hybrid role with expectations to be in office at least 3 days a week.