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Toronto, Ontario, Canada Foresters Financial Full timeJob DescriptionKey ResponsibilitiesAs a Marketing Campaign Coordinator, you will support the development, planning, and implementation of marketing campaigns for Foresters Financial. Your key responsibilities will include:Collaborating with the Team Lead to establish and validate incoming marketing requests from Sales, Product Development, and Insurance...
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Life Insurance Campaign Specialist
2 months ago
The Marketing Coordinator will play a pivotal role in assisting the Team Lead with the strategic development, planning, and execution of marketing initiatives within the life insurance sector. Key responsibilities include:
- Assessing marketing requests from various departments including Sales, Product Development, and Insurance Operations.
- Designing and executing communication and marketing strategies across multiple platforms.
- Formulating campaign briefs, objectives, and detailed project plans.
- Overseeing approval workflows and evaluating campaign performance metrics for optimization.
- Fostering relationships with internal teams to gain insights into products and operational processes.
- Carrying out administrative duties as required.
- Bachelor's degree in marketing, communications, or a related discipline.
- 3-5 years of experience in marketing, particularly with an emphasis on email marketing.
- Background in B2B marketing within the life insurance domain.
- Strong knowledge of audience segmentation and email marketing strategies.
- Exceptional communication skills, meticulous attention to detail, and effective time management abilities.
- Capability to manage multiple projects in a dynamic work environment.
