3 Days Left) Manager, Category Leadership
2 weeks ago
Business area: Nestlé Canada
Location: North York, ON located at 25 Sheppard Ave W, North York, ON M2N 6S8
Hybrid
A little bit about us
While Nestlé is known for KitKat, Gerber, Nescafe, and Häagen-Dazs, our recipe for success comes down to one thing: our people.
We strive to lead a people-focused culture that empowers employees to bring their authentic selves to work each day. There are 3,000+ members of Nestlé Canada celebrated for taking action using agility, courage, and trust to find solutions that benefit the business or greater good. We're a team of changemakers, who are curious and challenge the status quo, that take risks that will help drive us forward.
Our focus is not only on nourishing our customers, but also about enriching you. We know that empowerment leads to strong employee engagement, a great work culture, and motivated employees.
What to Expect:
The Manager, Category Leadership develops and executes Customer/Category Business Plans that are aligned to Nestlé strategic category growth opportunities. By providing insights, analytics, and category reviews, the Manager Category Leadership unlocks department and category growth solutions for prioritized Customer/Channel opportunities.
Additionally, they provide project management leadership for these category growth projects and drive the customer and portfolio segmentation process internally. The Manager Category Leadership provides insights to support long term and annual business planning to drive customer centricity. They lead the annual Integrated Commercial Planning process and build capabilities in category leadership across the commercial teams.
A day in the life of a Manager, Category Leadership:
Driving Category Growth:
- Leads customer portfolio segmentation process and brings clarity to the category growth drivers to unlock growth. Provides project management to these prioritized opportunities.
- Facilitates updates to strategic category narratives and category drivers, reflecting current shopper and customer environment.
- Active source of industry and category insight leveraging data and analysis to support planning and execution.
- Collaborates with the Shopper Marketing Manager to align retail and OMNI activation strategies, providing expertise to enhance customer-level sell-in.
Embed & Lead Change/Build Capability:
- Builds capability across commercial team through critical thinking approaches.
- Promotes active learning on category drivers and global insights.
- Develops training on strategic category planning and fact-based narratives.
- Shares performance insights related to category leadership projects for scalability, ROI, and course correction.
- Facilitates access to tools and solutions for customers and selling organization, while fostering local understanding of global insights.
Role Requirements
- Minimum 6 years in progressive sales or marketing roles, and over this period has successfully delivered on key KPI's.
- Demonstrated ability to participate and collaborate across commercial teams.
- Understand all sales functions i.e. Category & Shopper Development, Customer, Retail Sales.
- Demonstrated understanding of Shopper Data and Analytics (Shopper Intelligence, Numerator and Nielsen).
- Effective communication, negotiation, and strong leadership skills are required to express analytics and deliver presentations to various levels within the organization.
- Advanced computer skills, specifically with MS Word, Excel, and PowerPoint; Power BI is an asset.
- Experience with Retailer POS & Loyalty platforms considered an asset.
What you need to know
We will be considering applicants as they apply, so please don't delay in submitting your application.
Nestlé Canada is an equal-opportunity employer committed to diversity, equity, inclusion, and accessibility. We welcome qualified applicants to bring their diverse and unique experiences as a result of their education, perspectives, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran's status, colour, religion, disability, sexual orientation and beliefs.
If you are selected to participate in the recruitment process, please inform Human Resources of any accommodations you may require. Nestlé will work with you in an effort to ensure that you are able to fully participate in the process.
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