Global Marketing Manager at Manulife
12 hours ago
Montreal, Montreal (administrative region), Canada
Manulife
Full-time
€89,000 - €139,000 Contract
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Elevate retirement marketing strategies with Manulife as a Global Marketing Manager. Oversee digital initiatives and drive member engagement through B2C marketing strategies in a hybrid work environment.
As a Marketing Manager within the Global Retirement Marketing Team, you will spearhead digital marketing initiatives that propel the North American retirement sector. Your expertise in brand strategy, campaign management, and operational efficiency will be essential in enhancing member experiences and business growth.
Key Responsibilities
• Lead integrated B2C marketing strategies for retirement outcomes
• Activate digital channels like email, websites, and social media
• Manage cohesive marketing programs across various partners
• Analyze customer feedback to optimize marketing solutions
• Develop compelling messaging for sales teams
Requirements:
• Bachelor’s degree in Marketing or related field; MBA preferred
• Minimum 7 years of relevant marketing experience
• Strong project management and leadership skills
• Excellent verbal and written communication abilities
• Experience in the financial services industry is a plus Drive impactful digital marketing strategies that support Manulife's mission in helping people achieve financial well-being.
Key Responsibilities
• Lead integrated B2C marketing strategies for retirement outcomes
• Activate digital channels like email, websites, and social media
• Manage cohesive marketing programs across various partners
• Analyze customer feedback to optimize marketing solutions
• Develop compelling messaging for sales teams
Requirements:
• Bachelor’s degree in Marketing or related field; MBA preferred
• Minimum 7 years of relevant marketing experience
• Strong project management and leadership skills
• Excellent verbal and written communication abilities
• Experience in the financial services industry is a plus Drive impactful digital marketing strategies that support Manulife's mission in helping people achieve financial well-being.