Senior Referral Marketing Manager
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Key Responsibilities
- Design and launch referral programme experiments
- Own goals and report referral rates, MQLs, pipeline, and ROI
- Analyse performance and recommend data-driven improvements
- Identify segmentation opportunities using customer insights
- Optimise workflows, incentives, and messaging
Requirements:
- Five-plus years in B2B software marketing
- Experience in growth, demand generation, or customer marketing
- Success driving pipeline growth and revenue through campaigns
- Expertise with Salesforce, Ambassador, Sendoso, Pendo, or automation platforms
- Strong analytical, communication, and project management skills Apply referral strategy, customer insights, and performance analytics to strengthen Clio’s customer marketing programme across North America.
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