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Brand Designer

4 weeks ago

Vancouver, British Columbia, Canada Tbwa ChiatDay Inc Full time
SOCi, the marketing platform for multi-location brands, is seeking to hire a Brand Designer to drive our visual identity forward and elevate the creative execution of our marketing initiatives. This role blends hands-on design with strategic thinking, requiring a designer who can craft bold, consistent, and innovative assets that resonate with our audiences and amplify our brand's leadership in the multi-location marketing space.

Who We Are

SOCi is one of the fastest growing technology companies in the United States, ranking on the Inc. 5000 Fastest Growing Companies in America list for the last seven consecutive years. The leader in AI-powered marketing solutions for multi-location businesses, SOCi is trusted by nearly 1,000 top brands including Ford, Ace Hardware, Kumon, Liberty Tax, and more. At SOCi, our vision is to empower people to do what they love by providing intelligent software that can do the rest.

As a Brand Designer, you will lead the creation of polished, performance-driven designs—ranging from digital campaigns and social content to presentations and in-person event collateral. You will collaborate cross-functionally with Marketing, Sales, and Product teams to deliver impactful visual storytelling that brings SOCi's mission and products to life. In this role, you'll help set the standard for brand consistency, while identifying new creative opportunities to ensure SOCi stands out in the competitive B2B SaaS landscape.

The ideal candidate is a passionate designer who thrives in fast-paced, agile environments and understands how to balance creativity with business outcomes.

How You'll Make an Impact:

- Own Visual Execution: Lead the design and production of best-in-class creative assets for SOCi's marketing and brand campaigns, including digital ads, social graphics, landing pages, event materials, presentations, and more.
- Ensure Brand Consistency: Uphold and advance SOCi's brand guidelines across all visual touch points to maintain a cohesive, bold, and recognizable brand identity across the organization.
- Collaborate Cross-Functionally: Work closely with marketing stakeholders, product teams, and external partners to develop assets that support demand generation, thought leadership, and product marketing goals.
- Push Creative Boundaries: Conceptualize and execute standout creative ideas that help SOCi cut through the noise in B2B SaaS.
- Support Motion and Multimedia: Partner with video and motion designers to incorporate animations, GIFs, and motion elements into campaigns where applicable.
- Manage Design Projects: Prioritize multiple projects simultaneously, meet deadlines, and deliver high-quality work in collaboration with internal stakeholders and external vendors.
- Contribute to Strategy: Provide design insights that enhance the effectiveness of campaigns, staying attuned to what resonates with our audience while monitoring design trends for new opportunities.

What You'll Need to be Successful

- Experience: 3-5 years of professional experience in brand design, with a passion for storytelling and a keen eye for detail. Must have a strong portfolio that showcases exceptional work across both digital and print mediums.
- Core Skills:

- Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).

- Strong expertise in Figma for web design and prototyping.

- Advanced experience with Canva.

- Preferred Skills:

- Basic knowledge of motion graphics and animation tools (e.g., After Effects).

- Familiarity with creating assets for video, social media, and interactive platforms.

- Creative Excellence: An innovative thinker with a strong understanding of brand strategy and its impact on business objectives.
- Strategic Design Thinking: A proactive problem-solver with the ability to align creative execution with brand strategy and campaign goals.
- Collaboration: Adept at working cross-functionally to translate briefs and feedback into refined, high-quality outputs.
- Project Management: Strong organizational, communication, and time management skills to prioritize and manage multiple deliverables in a fast-paced environment.
- Continuous Growth Mindset: A lifelong learner eager to stay updated on industry trends with a passion for innovation.

SOCi expects to pay a base salary in the range of $54,000 to $84,000 CAD base plus bonuses/commission. Within the range, individual pay is determined by factors such as job-related skills, experience, and relevant education or training.

What SOCi Provides to You

- Comprehensive Benefits Package (non-contract roles only)
- Health insurance plans, dental, and vision
- Wellness incentives
- 401(k) plan with employer match
- Flexible paid time off (non-contract roles only)
- Quarterly wellness days
- Paid holidays
- Empowering Career Growth and Success

What's Important at SOCi

Led by a team of industry experts, SOCi is leading the pack in Localized Marketing for Multi-Location brands. Our passionate team of SOCialites work from home around the globe

Our collaborative, dynamic culture allows our teams to work cross-functionally and optimize productivity. We are a fast-paced, agile environment where thought leadership and input are encouraged. If you are looking for a place where you can come and make a difference in the way enterprise organizations utilize social technology, then SOCi is for you.

SOCi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.

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