Industrial Product Marketing Manager
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Key Responsibilities
- Own product marketing plans for new and existing products
- Translate portfolio strategies into positioning and value propositions
- Lead product launches, activation plans, timelines, budgets, and stakeholders
- Develop integrated campaigns, content, and sales enablement tools
- Monitor KPIs and recommend marketing performance improvements
Requirements:
- Eight to ten years of progressive B2B marketing experience
- At least five years in a strategic marketing role
- Bachelor’s degree in marketing, communications, business, or related field
- Experience with go-to-market strategies and product launches
- Ability to influence cross-functional teams without direct authority Apply strategic marketing, customer insight, and commercial expertise to grow ABB Industrial Installation products across complex B2B markets.
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