Marketing Coordinator

This role will assist with the promoting the organization and its activities in Muskoka using various print and digital media. Using digital tools and our Brand Kit, the student will work to increase awareness of the organization and increase volunteer recruitment and fundraising while working with a budget and understanding fiscal requirements.

Create digital and print ads for various events and recruitment activities in align with the brand standards

Analyze and report on engagement metrics and success of various channels and campaigns

Work with the mentoring team to create a social media plan to highlight volunteers and mentors.

Liaise with community groups, clubs or the public in general to promote the agency

Assist with fundraising events including promotion of event, monitoring sales and interest and adjusting marketing campaigns for greatest impact.

**Media & Public Relations**
- Create and distribute regular social media posts to increase online engagement across all channels including scheduled posts for future events
- Develop a recommended schedule for regular social media posts consistent with best practices and current trends
- Provide management with regular reports regarding engagement across all channels and identify best practices to improve metrics
- Design and distribute posters, flyers, brochures to promote events and engagement and develop tracking to identify effectiveness
- Ensure all communication follows Brand standards and aligns with the Brand Voice and communication guidelines
- Produce graphics, photo, and video content to brand standards from events and activities
- Revise and update website content as needed
- Revise and update all correspondence and literature based on new branding information when required
- Identify effective communications and make recommendations for future events and engagement

**Qualifications**
- Excellent communication skills and ability to work with the Brand Parameters
- Familiarity with Social Media Platforms, trends and posting standards
- Computer and Design Skills, specifically Canva, MailChimp, Meta Business, Wordpress

This job is funded via the Canada Summer Jobs Program and to be eligible for this role, applicants must qualify for funding under the program. To be eligible, youth must:

- be between 15 and 30 years of age at the beginning of the employment periodFootnote1
- be a Canadian citizen, permanent resident, or person to whom refugee protection has been conferred under the _Immigration and Refugee Protection Act_ for the duration of the employment Footnote2, and
- have a valid Social Insurance Number at the start of employment and be legally entitled to work in Canada in accordance with relevant provincial or territorial legislation and regulations

**Job Type**: Fixed term contract
Contract length: 16 weeks

**Salary**: $18.00 per hour

**Benefits**:

- Casual dress

Schedule:

- Day shift
- Monday to Friday
- Weekend availability

Application question(s):

- Do you qualify for Canada Summer Jobs and fit the following criteria: To be eligible, youth must:

- be between 15 and 30 years of age at the beginning of the employment period
- be a Canadian citizen, permanent resident, or person to whom refugee protection has been conferred under the Immigration and Refugee Protection Act for the duration of the employment, and
- have a valid Social Insurance Number at the start of employment and be legally entitled to work in Canada in accordance with relevant provincial or territorial legislation and regulations

Work Location: Hybrid remote in Bracebridge, ON P1L 2B2

Application deadline: 2023-05-12
Expected start date: 2023-05-15