Marketing Specialist
4 weeks ago
**Job Title**: Marketing Specialist
**Company Name**:Joyplus Immigration Consulting Inc.
**Work Location**: 2 Ralston Ave, Suite 121, Dartmouth, Nova Scotia, B3B 1H7
**Terms of Employment**:Full-time, Permanent
**Wage**: $29.00 per hour
**Hours of Work**: 30 hours per week
**Language of Work**: English
**Company Info**:
Joyplus Immigration Consulting Inc. is a member in good standing of the College of Immigration and Citizenship Consultants (CICC). We focus exclusively on Canadian federal and provincial nominee immigration programs, including study permits, work permits, investor programs, and family sponsorship, etc. Our licensed immigration consultant will follow up the entire process from initial evaluation to all-stage paperwork to ensure the highest success rate for clients.
We are seeking an experienced and enthusiastic Marketing Specialist who will focus on planning the marketing strategies comprehensively and creating persuasive marketing content that improve the brand awareness and ultimately support business growth.
**Job Duties**:
1. Develop and implement marketing and advertising strategies to enhance our brand visibility and attract targeted clients.
2. Engage actively in social media promotion and branding campaigns across platforms like YouTube, WeChat, Facebook, Xiaohongshu, and TikTok, to attract more followers, ensuring timely engagement and efficient interaction with our audience.
3. Conduct market research and analysis on international students and foreign workers, understanding the needs of potential clients, market trends, and competitive conditions.
4. Organize and participate in various events and programs both online and in-person for publicity and client engagement.
5. Build and maintain positive relationships with various partners including educational institutions, immigration lawyers, industry associations, etc., to increase brand exposure and expand business channels.
6. Research and prepare brochures, posts, presentations, newsletters, regularly update company website and other communication material.
7. Collect and analyze market trends and competitor information, write marketing reports regularly, and provide improvement suggestions to optimize marketing strategies.
**Qualifications**:
1. Bachelor’s Degree is required.
2. At least two years of work experience in Marketing, social media management, or a similar role.
3. Expertise in website management and photo/video editing tools.
4. Excellent communication and interpersonal skills.
5. Creative thinking with attention to detail and a problem-solving mindset.
6. Outgoing personality, capable of working independently and in a team environment.
**Job Types**: Full-time, Permanent
Pay: $29.00 per hour
Expected hours: 30 per week
**Benefits**:
- On-site parking
- Relocation assistance
Schedule:
- Monday to Friday
**Education**:
- Bachelor's Degree (preferred)
**Experience**:
- Marketing: 2 years (preferred)
**Language**:
- English (required)
Work Location: In person
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