Marketing Coordinator

3 weeks ago

Calgary, Canada Dynamic Capital Equipment Finance Full time

Are you ready to embark on a fulfilling career journey? Are you passionate about supporting local charities and making a positive impact in every community we serve? Are you seeking a role that offers room for growth and advancement within a supportive team environment? If so, joining our team as a Marketing Coordinator with Dynamic Capital could be the perfect fit for you Explore how our organization operates, seize boundless opportunities for personal and professional development, and chart a path toward achieving your career aspirations.

**KEY RESPONSIBILITIES**

**Social Media Management**
- Collaborate with Sales, Operations, Senior Leadership Team (SLT) and Marketing Consultant to create a comprehensive social media strategy aligned with the company’s goals.
- Create engaging and relevant content for various social media platforms.
- Monitor social media channels, respond to inquiries, and foster community engagement.
- Analyze social media metrics to assess the effectiveness of campaigns and make data-driven recommendations.
- Manage select staff(s) social accounts.

**Brand Recognition**
- Collaborate with the sales and SLT to ensure brand consistency across all communication channels.
- With the support of Sales Leadership and SLT, develop and implement brand-building initiatives to enhance market visibility.
- Work closely with design teams to create marketing items that align with brand guidelines.
- Design, develop, and distribute internal/external communication materials for sales staff (pamphlets, brochures, one-pagers, promotional items, advertisements, etc.).

**Market Research**
- Establish and maintain relationships with clients to gather testimonials and success stories, creating a systematic process for collecting, curating, and leveraging client testimonials across various marketing channels.
- Assist in monitoring and analyzing key performance indicators (KPIs) for various marketing campaigns.
- Contribute to the preparation of regular reports on marketing activities and campaign effectiveness.

**Client Engagement**
- Develop and implement client engagement strategies to enhance customer loyalty and satisfaction.
- Work closely with the Director of Operations and Sales Team to address client concerns and improve the overall client experience.
- Implement personalized communication strategies to nurture ongoing client relationships.
- Provide support in organizing and coordinating events, and trade shows to enhance brand visibility and generate leads and assist in preparing promotional materials for events.

**Qualifications**
- Bachelor’s degree in Marketing, Communications, or related field.
- Previous experience in social media management, branding, or client relations.
- Strong written and verbal communication skills.
- Proficiency in social media analytics tools and Microsoft Office Suite.
- Photoshop, Indesign or Canva experience.
- Ability to multitask and prioritize in a fast-paced environment.
- Excellent interpersonal skills and a collaborative mindset.
- Creative thinking and problem-solving abilities.

**About Dynamic Capital**

What do our employees have to say about working for Dynamic?
- “Amazing Teamwork - Open communication” - Rae-Ann Klay, Senior Documentation Specialist_
- “The Dynamic Team creates opportunities for career growth and personal development by truly caring about its people and their progress.” - Nicola Charlesworth, Portfolio Analyst_
- “I enjoy the fast-paced, high performing environment of the Dynamic Capital team. We are a collaborative team that is dedicated to our clients.” - Taylor House, Account Manager_
- “Abundance of training materials, and lots of support from the team to set you up for success in your role.” - Kitty Liang, Credit Analyst_
- “Everyone is approachable, helpful, teamwork throughout the whole company to get deals done and great support.” - Shauna Krissa, Team Lead - Funding_
- “Our people are our greatest strength - they provide the next level service that keep our clients coming back” Dustin White, CEO_

Founded in 2009, Dynamic Capital is an industry leader in equipment finance. We provide our clients unique funding solutions to grow their business and know that our team members are the key to our success Our team is comprised of experienced, hardworking individuals that have the industry knowledge to ensure our clients are taken care of no matter their situation. We strive to provide our team members with meaningful and challenging work, an engaging and collaborative environment, recognition for performance, and opportunities for growth and advancement.

**Contact**

**Job Type**:

- Full-Time

**Location**:

- Calgary or Kelowna

**Experience**:

- Previous experience in social media management, branding, or client relations.

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