Junior Marketing and Content Specialist

2 weeks ago


Vancouver, Canada Animal Farm Full time

**About The Role**

**Job Requirements**
- 1-2 years experience in a content writing and/or digital marketing role
- Strong copywriting and copy editing skills
- Proficiency in social media platforms, including Instagram, TikTok, Facebook, YouTube, and Twitter
- Ability to prioritize multiple projects and meet deadlines in a fast-paced environment
- Experience with A/B testing and optimization techniques
- Ability to work independently and as part of a team
- Excellent organizational skills and attention to detail
- Experience in Search Engine Optimization a plus

**Responsibilities**:
The role of the Junior Marketer with a focus on written content has three main performance areas: Content Planning, Content Writing, and Website Optimization.

**Content Planning**
- Develop an organized monthly content calendar that aligns with our strategy and business objectives.
- Regularly analyze performance statistics and make recommendations to refine content strategies, including article prioritization and/or website optimizations
- Provide a monthly report with performance indicators and suggestions.
- Stay up-to-date on industry trends and competitors, and provide insights to the marketing team on how to stay ahead of the competition.
- Collaborate with the marketing team on content projects and initiatives.

**Content Creation**
- Write compelling copy for social media posts and tailor content for each platform.
- Write engaging and technically accurate articles for our website, including product pages and blog articles
- Maintain an organized system for company assets and team assets.

**Website Optimization**
- With support, optimize components of the Gorilla Mind website align with our overall Search Engine Optimization plan

**Why Work On the Gorilla Mind / MPMD Teams**

Gorilla Mind is one the fastest-growing and most-respected health supplement companies in North America. More Plates More Dates is an undeniable authority in pharmacology, and all things self-improvement related. These are two extremely exciting brands, and the combined teams are truly like a family.

We are based in Vancouver, British Columbia (Canada) - widely recognized as one of the most beautiful and diverse cities in the world.
- Competitive salary
- Flexible work hours
- Exciting, dynamic work environment
- Opportunities for growth and advancement within the company



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