Manager, Video Production

8 months ago

Toronto, Canada Geotab Full time

Who we are:
Geotab ® is a global leader in IoT and connected transportation and certified “Great Place to Work.” We are a company of diverse and talented individuals who work together to help businesses grow and succeed, and increase the safety and sustainability of our communities.

Geotab is advancing security, connecting commercial vehicles to the internet and providing web-based analytics to help customers better manage their fleets. Geotab’s open platform and Geotab Marketplace ®, offering hundreds of third-party solution options, allows both small and large businesses to automate operations by integrating vehicle data with their other data assets. Processing billions of data points a day, Geotab leverages data analytics and machine learning to improve productivity, optimize fleets through the reduction of fuel consumption, enhance driver safety and achieve strong compliance to regulatory changes.

**Who you are:
We are always looking for amazing talent who can contribute to our growth and deliver results Geotab is seeking a Manager, Video Production with over ten years of experience in creative video marketing and a strong background in video editing, production, animation and motion graphics. This multifaceted role demands expertise in Adobe Creative Cloud and other relevant production tools, along with a knack for transforming complex technical concepts into compelling multimedia content.

**What you’ll do**:
The Manager of Video Production oversees and handles all aspects of video production, from pre-production planning to post-production, managing diverse projects such as case studies and promotional videos for a global audience. A proven leader, the Manager of Video Production directs in-house dynamic teams, manages significant budgets and external vendors, and ensures high-quality content that aligns with Geotab’s brand vision. With a focus on innovation, resourcefulness, customer obsession and excellent communication skills, this role is perfect for a strategic and creative professional eager to drive our brand’s visual narrative in a fast-paced environment.

**How you’ll make an impact**:

- Lead proactive strategic planning for video content, aligning with business objectives and key stakeholder needs, including integration with marketing, sales, and product development.
- Coordinate video production efforts with product launches and go-to-market strategies while staying abreast of industry trends and innovative techniques to enhance brand impact.
- Develop an annual video strategy aligned with marketing and company objectives.
- Conceptualize and produce multimedia content like podcasts, case studies, promotional, product, and marketing videos.
- Address diverse international and multi-language needs.
- Lead brainstorming, scripting, storyboarding, and resource allocation for project success.
- Collaborate with creative teams for innovative content ideas and maintain high-quality standards, ensuring compliance with legal and company standards.
- Develop and oversee production schedules for timely project execution.
- Manage logistics for video shoots, including location selection and equipment management.
- Coordinate the entire production process, aligning it with marketing strategies and company goals.
- Lead and mentor a team of internal video production specialists, fostering a collaborative and creative environment and enhancing team skills and performance.
- Coordinate logistics for crew, talent, and equipment to ensure smooth operations.
- Foster a culture of innovation by encouraging the team to adopt and experiment with new tools and creative techniques in video production.
- Oversee and conduct video and sound editing, format selection, media import, and raw media organization.
- Enhance productions with graphics, titles, music, voice-overs, sound effects, and closed-captioning.
- Collaborate with internal and external stakeholders on project pricing and requirements.
- Maintain effective relationships with third-party agencies and internal teams.
- Manage and curate the company's video library and oversee external video channels.
- Perform regular audits of video platforms for performance and compliance.
- Diligently monitor and analyze video and broadcast metrics to extract key insights, guiding strategic refinements for enhanced effectiveness.
- Assess Return on Investment (ROI) and quantify the business impact of video content, enabling data-driven decisions for future projects.
- Oversee the budget for video production and ensure optimal resource and equipment utilization and maintenance.
- Plan and conduct on-site video shoots, manage travel, required rentals, and location arrangements.
- Lead the creation of various video types, including corporate, customer proof/advocacy, and product-related videos.
- Coordinate video planning for large company events, ensuring comprehensive coverage and high-quality production.
- Develop and improve internal video produc

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