Product and Market Innovation Manager
1 month ago
If you’re someone with a passion for developing and launching new strategies, services, and features and wanting to take on a great career opportunity with a local not-for-profit health insurance provider, we want to hear from you.
Your skills in providing leadership for product lifecycle and showing the value proposition of innovation will help Pacific Blue Cross be able to provide sustainable healthcare to British Columbians.
We offer an attractive compensation and benefits package and work-life balance. Our workplace culture values health and wellness, diversity and equality, continuing education, environmental sustainability and giving back to the community.
**Key Ways This Position Makes An Impact**
The Product and Market Innovation Manager is responsible for creating, developing, and launching new strategies, services, features, and benefit to grow the value proposition within the expanding product and service offering.
You will work with key stakeholders internally to ensure that there is a smooth go-to-market execution of products and services.
The Manager will leverage key insights, understand the competitive market, develop products and services, drive key segments and sales channels, plan and execute marketing launch campaigns.
In this role you would provide leadership within the teal to concept, co-create, prototype, validate, and get buy-in for new products and services.
This role monitors progress of milestones and key performance indicators within the team and works closely with the product team to improve the value proposition of PBC products and services.
**Key Experiences You Bring To This Role**
- Minimum 8 years’ experience in strategy, marketing, product management or service design
- Successful track record in developing and executing creative strategies and tactics to meet business objectives
- Bachelor’s degree with a major in Business, Marketing, Economics or an equivalent field
Together we can create a healthier British Columbia through teamwork, exceptional service and accountability that will help improve sustainable healthcare.
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