Marketing Specialist
6 months ago
Work Term: Permanent
- Work Language: English
- Hours: 30 to 40 hours per week
- Education: Bachelor's degree
- Experience: 1 year to less than 2 years
**Tasks**:
- Develop all kinds of events for publicity, fundraising and information purposes
- Develop communication strategies
- Develop policies
- Evaluate communication strategies and programs
- Implement communication strategies and programs
- Oversee the preparation of public written material
- Prepare bibliographies, indexes, reading lists, guides and other finding aids
- Prepare written material such as reports, briefs, website content
- Provide consultation on planning and starting of new businesses.
- Publicize activities, workshops, meetings and other events for fundraising or information purposes
- Supervise professional and support staff and students
- Supervise staff
- Train staff
- Write speeches, presentations and press releases
- Administer programs to promote industrial and commercial business investment in rural and urban areas
- Perform administrative tasks
- Plan development projects
- Develop venture capital sources
- Recruit and hire staff
- Respond to enquiries from members of the business community concerning development opportunities
- Provide advice on procedures and requirements for government approval of development proposals
- Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
- Develop social and economic profiles of an area to encourage industrial and commercial investment
- Conduct comparative research on marketing strategies for industrial and commercial products
- Prepare reports, research papers, educational texts or articles
- Act as spokesperson for an organization
- Advise clients on advertising or sales promotion strategies
- Answer written and oral inquiries
- Assist in the preparation of brochures, reports, newsletters and other material
- Co-ordinate special publicity events and promotions
- Conduct public opinion and attitude surveys
- Gather, research and prepare communications material
- Initiate and maintain contact with the media
- Prepare and/or deliver educational, publicity and information programs, materials and sessions
- Prepare sports, literary, performance or other contracts
- Provide consulting services to government and other organizations
- Conduct analytical marketing studies
- Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
- Review and evaluate commercial or industrial development proposals
- Design market research questionnaires
- Develop portfolio of marketing materials
- Evaluate customer service and store environments
- Design, conduct and analyze quantitative and qualitative research projects
- Develop feasibility studies
- Conduct online marketing, E-commerce and Website promotions
- Maintain database of potential franchisees, real estate locations and on-line buy/sell Internet sites
- Develop marketing strategies
- Ensure appropriate business/commercial licenses are in place
- Deliver presentations at conferences, workshops or symposia
- Develop and implement business plans
- Maintain and manage digital database
- Write and edit press releases, newsletter and communications materials
- Copywrite
- Consult with clients after sale to provide ongoing support
- Supervise office and volunteer staff
**Personal suitability**:
- Client focus
- Efficient interpersonal skills
- Excellent written communication
- Flexibility
- Judgement
- Organized
- Dependability
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