Business Intelligence Analyst

2 weeks ago

Regina, Canada Group Medical Services Full time

At GMS Health Insurance, we've been helping Canadians feel protected and live well for more than 70 years. We care about our customers, our community and each other. We've also been named one of Saskatchewan's Top Employers for eleven years

Think you'd like to be part of a team that truly takes care of our customers, our communities and each other? All in all, we're a pretty awesome bunch to work with

Here's the role

The Business Intelligence Analyst will play a crucial role in driving data-driven decision-making processes for the business and monitoring market trends, competitor activities, and customer behavior. This role will be responsible for analyzing and interpreting business and market data sets, designing and implementing data models, and developing business intelligence solutions to provide valuable insights that will guide strategic and tactical business decisions. The analyst will collaborate with cross-functional teams to identify key business requirements, create dashboards, and provide actionable recommendations.

Position Responsibilities
- Collect and analyze business and market data, identify trends and patterns, and present findings in a clear actionable manner using statistical methods and data visualization tools.
- Perform data diagnostics on product performance, sales trends, and customer behavior.
- Utilize and maintain interactive dashboards and reports using BI tools (e.g. Power BI) to visualize key performance indicators and business metrics.
- Build predictive models using statistical and machine learning techniques to forecast business trends and support sales, budgeting, and financial planning.
- Continuously evaluate and enhance model to improve accuracy and effectiveness.
- Provide regular updates and insights on emerging trends and potential opportunities from changes in market dynamics, economic indicators, and regulatory changes in the industry.
- Evaluate key marketing metrics, such as conversion rates, customer acquisition cost, and return on investment. Provide insights to optimize marketing strategies for better performance.
- Collaborate with cross-functional teams including product managers, sales, marketing, and pricing, to align data analysis with business objectives.
- Ensure data integrity and accuracy by regularly auditing and validating datasets working with IT and other relevant departments to enhance data collection processes and systems.

Set yourself apart

Here's the nuts and bolts of what we're looking for. Use these as a guide for how you can truly differentiate yourself from the competition.
- ** Business Acumen** - Strong understanding of customer segments, insurance markets and the competitive landscape, coupled with the capability to provide sound business recommendations based on the analysis of data from these sources.
- ** Planning and Organization** - highly effective project management, prioritization, multi-tasking and time management skills to meet deadlines, and deliver on targets.
- ** Communication & Collaboration** - Ability to work effectively with various stakeholders and convey complex data findings in a simple and understandable way.
- ** Analytical Thinking** - Deconstructing complex data systematically to gain a deeper understanding and extract meaningful insights.

Your must haves
- Bachelor's Degree in a related field or equivalent combination of education and experience.
- Minimum of 3 years' experience in data analytics, business, and market intelligence.
- Proficiency in MS Excel, data visualization tools such as Power BI, and statistical analysis tools.
- Familiar with SQL, Python, or similar data analysis tools.
- Strong communication and presentation skills.

Are we a fit?

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