Group Marketing Manager

5 months ago

Markham, Canada Johnson & Johnson Full time

DePuy Synthes, a member of Johnson & Johnson Canada Inc., is currently recruiting for a **Group Marketing Manager (TCS) **. This position is located in Ontario, Canada - Markham.

The Group Marketing Manager will be the Orchestrator of omnichannel marketing strategies for our strategic products/NPIs across Trauma, CMF and Spine. This role will conduct stakeholder mapping, crafting personas and designing subsequent customer journeys, while maintaining brand coherence and integrity through the multiple channels customers and patients are present (i.e. both physical and digital). This role will engage internal and external stakeholders (e.g. PMs, Sales, Prof Ed, customers, industry/patient associations, Regulatory, Compliance, etc.) to ensure flawless execution of customer journeys and drive additional sales leads, above and beyond our sales force.

**Responsibilities**:

- Establish and manage advertising agency relationships
- Foster new data partnerships that will support enrichment and data analysis for your brand partners
- Define, design and prioritize the data and business strategies for the brands that will help support the business needs, while increasing speed to market adoption
- Partner with business stakeholders to support omnichannel and digital reporting/ analytics and work closely with advanced analytics partners to uncover insights for omnichannel activation
- Identify data gaps in the current landscape with regards to activation and partner with Commercial Operations, Marketing, and Field Leadership for seamless integration of data that will enable data activation to enable seamless customer experience
- Connecting with customers (e.g. hospital administration, NSHF administration, clinicians, OR staff, MDRD, etc.), patient advocacy societies, policymakers, sales associates and patients to gather in-person insights on customer journeys to further shape omnichannel strategies

**Qualifications**:
**Education**:
Bachelor’s of Arts or Bachelor’s of Science degree

**Required**:

- A minimum of 5 years in Marketing
- Experience with digital businesses, services, platforms and / or assets
- Experience building personalized experiences for customers/patients/stakeholders
- Confidence, maturity and credibility to deliver and present to Senior Executive leadership and business unit leadership teams
- Strong ability to rapidly gather, structure, and present data analysis, with experience working with data science/Comm Ops teams to derive actionable results.
- Strong communication skills, including ability to translate complex technical issues into fundamental, palatable concepts
- Strong relationship-building skills to build effective working relationships with Segment and business unit leaders
- Well developed financial acumen and business orientation
- Ability to influence across all lines of business and at all levels within JJMT and Global DPS
- Adaptability to respond to changing priorities.
- Flexibility to manage multiple and competing priorities.
- High level of self-motivation and keen sense of 'owning' and delivering on project deliverables.
- Fluent in English
- Must be able to travel up to 20% domestically

**Preferred**:

- Bilingual (English/French)
- Experience in managing CRM platforms

Diversity and inclusion are central elements of the shared culture across the Johnson & Johnson Family of Companies. Attracting, developing, and retaining a workforce that reflects the diversity of our customers and communities is essential to our success. We are committed to providing a respectful, inclusive, and accessible work environment where all employees have the opportunity to achieve their potential.

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