Employee Comms Specialist
3 weeks ago
**Help us boldly shape retail in Canada**
Canadian Tire Corporation’s (CTC) rich heritage of serving Canadians from coast-to-coast dates back to 1922. Our vision is to become the #1 retail brand in Canada and we are focused on innovating and making important investments in our business, especially when it comes to our people. To reach our goal, we need the best talent to help us evolve and drive change across the business - and boldly help shape Canada’s retail industry. As we strive to be at the forefront of a complex and vastly changing retail industry, it is an exciting time to join the Canadian Tire family of companies.
The Employee Communications team, part of CTC’s broader Communications group is, in many ways, right at the heart of CTC. We collaborate with teams across the entire business, helping to keep our corporate employees informed of and connected to all the amazing things we do as a company - from our sustainability efforts to new product launches, to our growth strategy - and everything in between. We drive the creative employee communications and engagement strategy and execution of a range of both stand-alone and cross-functional campaigns that foster a culture of diversity, belonging and inclusion, and keep our corporate employees engaged and proud to work at CTC. We use digital platforms like Workplace by Facebook and Microsoft 365 to deliver virtual events, Executive Town Halls, brand experiences and contests that ultimately surprise and delight our employees.
The Specialist reports directly to the Manager of Employee Communications and works closely with the Advisors on the team, as well as client groups, to create, deliver and measure communications campaigns that drive our business forward.
At Canadian Tire we work flexibility embracing ‘Hybrid’ whereby individuals utilize a combination of working at a CTC campus and or virtually in service of outcomes. Determined by managers, decisions around work location will be made based on business and team needs and grounded in a desire to support individual well-being and personal needs. Our goal is to empower teams and individuals to make the right decisions for them, and we expect that to look different for everyone.
**What you’ll do**
The Employee Communications Specialist will support the team by creating fresh written and visual content that engages CTC’s employee audience in fun and meaningful ways. The Specialist helps the team to execute communications campaigns in an efficient and timely manner so that employees have access to accurate, up-to-date, and easy-to-understand information.
- Create written and visual content for distribution across multiple employee communication channels, in keeping with CTC’s voice, strategic priorities, and visual identity
- Work closely with the team to support and execute multiple communications programs
- Be meticulous with content to ensure quality, standards and deadlines are met
- Collaborate with the broader Employee Communications, Communications, and cross-functional teams to balance, integrate and prioritize communications
- Actively participate in creative idea generation to consistently elevate the work and reputation of the Employee Communications team
- Provide sound advice to clients on communications best practices
- Manage the ongoing reporting and analytics of campaigns and activities to constantly measure effectiveness and inform ongoing approaches to employee communications
**What you bring**
- Accountable: you take pride in your work and go the extra mile to ensure the desired outcomes are achieved
- Collaborative team player who builds relationships easily across various stakeholder groups to move initiatives forward
- Creative and courageous, with the ability to manage in an environment of change and ambiguity to help us make bold, strategic moves in this rapidly evolving retail environment
- Action oriented, and comfortable taking calculated risks to better serve our employees, customers and business
- Outcome-focused, critical thinker with the ability to analyze and visualize, to ensure continuous improvement across our entire business
- Post-secondary education in Communications, Journalism or another relevant degree/diploma
- At least 2 years of progressive communications experience, in a dedicated communications role, ideally within a retail or brand-driven organization
- Impeccable written communication skills
- Strong visual communication skills, ideally with experience creating infographics or animations
- Superior organization, time management, prioritization, and proactive problem-solving abilities
- Proven track record for operating collaboratively and delivering measurable outcomes in a fast-paced, deadline-oriented, brand-centric environment
- Strong working knowledge of PowerPoint, Yammer, (or similar enterprise social media platform), and design programs such as Photoshop are an asset
LI-NV1
- Canadian Tire and its family of companies are bol
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