Internal Communications and Employer Branding

2 weeks ago

Toronto, Canada Careers at Intelex Technologies Full time

**Position Summary**:
The Internal Communications and Employer Branding Specialist is a dynamic role that encompasses crafting and disseminating internal messaging to foster a connected and motivated workforce, enhancing Intelex's image as an employer, and managing the company's social media presence to reflect its values and culture. The specialist will be a storyteller, a brand ambassador, and a social media expert, driving engagement both within the organization and in the broader employment marketplace. Intelex headquarters is in Toronto, Canada. We are open to applicants across north America.

**Key Responsibilities**:

- Strategic Communication Planning: In partnership with the VP, HR and leadership team, develop and implement a comprehensive communications strategy that integrates internal messaging, employee engagement, employer branding, and social media presence.
- Employee Engagement Initiatives: Curate and execute innovative programs designed to boost employee morale, foster a positive work environment, and encourage employee participation and feedback.
- Employer Branding: Collaborate with marketing to manage the employer brand online, including monitoring and updating the company's social media profiles, career site, and online reviews to attract top talent.
- Measurement and Reporting: Utilize metrics and analytics to track the performance of internal communications, engagement activities, employer branding efforts, and social media outreach. Adjust strategies based on data-driven insights.
- Cross-Functional Collaboration: Work with HR, Marketing, and other departments to ensure that the content calendar aligns with broader company initiatives and communication goals.
- Crisis Communication: Respond to and manage communications during sensitive situations, maintaining the integrity of the employer brand and ensuring clear, empathetic messaging to employees.
- Event Planning and Coordination: Organize internal events that promote the employer brand and encourage employee engagement, ensuring social media coverage and interaction.
- Training and Advocacy: Train employees on social media best practices and encourage them to be active participants in promoting the company culture and brand narrative.

**Qualifications**:

- Bachelor's degree in communications, marketing, public relations, or a related field.
- Minimum of 3-5 years of experience in a communications role with a focus on employee engagement and employer branding.
- Strong content creation skills, with experience in writing, editing, and visual storytelling for virtual work environment, social media, and other digital platforms.
- Expertise in managing social media accounts for businesses, with a track record of growing engagement and reach, and familiarity using social media analytics tools.
- Proven track record of planning and leading successful engagement and branding initiatives.
- Creative and strategic thinker with the ability to work both independently and collaboratively.
- Excellent organizational skills and the capability to handle sensitive information discreetly.
- Native speaker level English language skills.

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