Coordinator, Marketing, Communications, and

3 weeks ago


Winnipeg, Canada Folklorama Full time

**Position Summary**

Reporting to the Director, Marketing, Communications & Development the Coordinator, Marketing, Communications, and Engagement is responsible for executing communication, marketing, and social media strategies for all Folklorama programs including but not limited to the Folklorama Festival, Ethno-Cultural Arts programs, #CelebrateEverything, Giving Tuesday, and the Folklorama Cultural Preservation Fund.

**Major Accountabilities**
- Implement marketing strategy through creation of engaging content for monthly e-newsletters, member communications, website, social media, and other digital communications
- Project manage and execute all logistics towards the production of the annual Folklorama Festival Travel Guide
- Develop content and project manage the #CelebrateEverything initiative
- Project manage traditional and non-traditional advertising initiatives
- Manage and promote member-based event listings for various communication channels
- Reporting and analysis of digital marketing metrics to review impact and ROI
- Design and format the Annual Report

**Required qualifications include the following skills and abilities**:

- Degree or diploma in Creative Communications; other post-secondary degrees in marketing, communications or related disciplines may be considered.
- Minimum 2-3 years’ experience in similar role
- Proficient in Canva, InDesign and Illustrator and Microsoft Programs
- Proficient in all the social media platforms including but not limited to Facebook, X, Instagram, Tik Tok, and YouTube
- WordPress content system management experience required
- Exceptional communication skills, both verbal and written
- Community and culturally minded, results-driven individual
- Superior organizational skills; detail oriented; focused with a high level of initiative and energy
- Ability to produce high-quality work on a deadline and comfortable managing multiple projects and priorities
- Demonstrated ability to think creatively and analytically
- Demonstrated ability to work effectively both independently and in a team environment

**Why Folklorama?**

Folklorama is member-based organization whose programming includes the Folklorama Festival - the largest and longest-running multicultural festival of its kind in the world. Developing out of the success of the festival, year-round programs are also offered: Folklorama at Home, at Work, at School, and at Play. All of the programs bring to life the not-for-profit organization’s mission of celebrating diversity and promoting cultural understanding.
- Competitive salary and comprehensive group health care package
- Hybrid work environment during certain periods of the year
- Employee Wellness Days
- Fun, creative, employee-centric office environment
- Ongoing training, development and mentoring

If you have the experience, education, qualities and passion to work for one of Winnipeg’s premier arts and cultural organizations, please forward a cover letter stating salary expectations, a resume/CV and three references by **Thursday, April 11th at 5:00pm **to:
**Attention**:
Kathleen Mason
Director, Marketing, Communications & Development

postings "AT" folklorama.ca

**Job Types**: Full-time, Fixed term contract
Contract length: 19 months

**Salary**: $42,000.00-$45,000.00 per year

Schedule:

- Monday to Friday
- Overtime
- Weekends as needed

Application question(s):

- Do you have experience managing social media platforms for a business?

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 2 years (preferred)

Licence/Certification:

- Manitoba Class 5 Driver's Licence (preferred)

**Location**:

- Winnipeg, MB R3C 1S6 (preferred)

Work Location: In person

Application deadline: 2024-04-11
Expected start date: 2024-05-13


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