Manager, Government Relations and Public Affairs
2 weeks ago
Company Description:
RMHC Canada is the national foundation of support for 34 RMHC programs across Canada - 16 Ronald McDonald Houses and 18 Ronald McDonald Family Rooms. In an average year, these programs support more than 26,000 families with sick children each year - keeping families close to each other, and close to the heath care their child needs. We are grateful to our founding and forever partner, McDonald’s Canada, for their enduring commitment to, and support of, our mission.
**Job Description**:
** Position title**: Manager, Government Relations and Public Affairs
**Department**: Ronald McDonald House Charities Canada
**Position band**:Management / Advisory (Global Grade 4)
**Reports to**:Director, Integrated Brand Engagement
**Type of position**:Full time, permanent
**Role Overview**
**Principal Accountabilities**
In addition to following McDonald’s policies and procedures, principal accountabilities include, but are not limited to:
- Partner with Director of Integrated Brand Strategy to build and execute RMHC Canada’s public affairs strategy
- Identifying and pursuing government capital funding opportunities to support with RMHC House expansion plans
- Advise on compelling messaging, political navigation, etc.
- Support with suggested meetings and lobbying efforts and provide briefings
- Build and execute an always-on public affairs strategy for RMHC Canada including development of ideas such as: Caucus Groups, Hill Days, etc. in collaboration, partnership and alignment with RMHC Regional Chapters, McDonald’s Canada and pediatric healthcare partners (e.g. Children’s Healthcare Canada)
- Identify and plan key opportunities to amplify RMHC’s voice as an essential partner to pediatric healthcare (and related sectors) at key moments throughout the year, and across key ministries and decision-makers, both Federally and Provincially
- Monitor and leverage emerging political trends, points of discussion, and government themes to create and advance strategies to insert RMHC into relevant conversations and raise our awareness and mission understanding across government stakeholders
- Partner with RMHC brand team on various initiatives to determine government engagement plans against key moments throughout the year
- Build strong relationships with RMHC Regional Chapters and key hospital partner leadership to raise profile amongst government officials
- Identify and secure key leadership meeting opportunities for Director, Integrated Brand Strategy and RMHC Canada CEO to tell our story with government officials throughout the year
- Partner with McDonald’s Canada Government and Public Affairs team to integrate RMHC brand messaging into franchisee training opportunities, and support with key community initiatives such as McHappy Day
- Identify trends and potential issues and develop plans to mitigate risk accordingly from a public affairs lens
- Oversee key RMHC government stakeholder relationships and national partnerships such as, Children's Healthcare Canada, and find new opportunities to lend our brand voice from a leadership perspective when communicating with government
- Ability to determine and assess forming new industry stakeholder partnerships, or coalition groups, as needed to reach core government audience
- Manage agency relationships to identify and execute opportunities for earned, paid and owned media targeting a government audience through tactics such as op-eds, targeted social ads, etc. "PR for GR"
Qualifications:
- _ Experience: _Demonstrated Government and Public Affairs experience in a relevant role; agency, health care, and/or in-house government experience is an asset.
- _ Knowledge:_ Knowledge of how to build government relationships to raise awareness and strengthen brand reputation with key policy makers and decision-makers. Additionally, strong understanding of how government funding streams work, and how to identify both federal and provincial funding program eligibility
- _ Communication skills: _Outstanding written and verbal communication skills, and thorough understanding of how to communicate to multiple stakeholder audiences.
- _ Interpersonal skills:_ Strong interpersonal and relationship building skills and proven ability to work with multi-disciplined teams with a strategic and tactical perspective.
- _ Flexibility: _Proven ability to adapt quickly to a fast-paced environment and lead/support multiple high-priority projects with senior stakeholders, including agency partners.
- _ Project management: _Well organized, resourceful, with excellent multi-tasking and prioritizing skills and the ability to work within tight deadlines while still maintaining a high level of accuracy and attention to detail.
Additional Information:
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