Digital Content Specialist

2 weeks ago

Brampton, Canada Sheridan College Full time

Reporting to the Office Manager, the Digital Content Specialist is an integral part of the Faculty of Applied Health and Community Studies (FAHCS) and is responsible for creating, writing, editing, updating, improving, and maintaining high-quality content that can be placed across different web and other digital communication properties. This includes working with Digital Marketing in-house to produce visually striking and user-friendly digital content in a content management system(s); tracking and implementing FAHCS communications; and collaborating with marketing, public relations and communication and staff to execute multi-channel digital campaigns. The Digital Content Specialist will also gather and monitor metrics to identify content quality, performance, and accessibility compliance, make recommendations, and devise digital content enhancement strategies.

What You’ll be Doing

Serving as an internal client contact for content editing and web editing support including;
Working as an integral member of the FAHCS team by creating and/or acquiring content to be distributed via various digital channels and online communications media;
Producing and/or coordinating the design and production of digital assets - including web copy, graphics, video and photographic assets - for strategic use in the FAHCS digital communication channels;
Working with Digital Strategy Team to analyze site usage statistics and content quality to maximize information delivery, enhance usability & accuracy of content, comply with required accessibility standards and increase audience engagement;
Coordinating and maintaining a master web content calendar for key digital properties in terms of updating, maintaining and refreshing content;
Writing and producing multimedia features and articles that support Faculty’s engagement and recruitment efforts in collaboration with members of the Marketing team, OTR and other institutional partners;
Recommending opportunities for improving user experience, usability and audience conversions;
Performing other related duties as assigned.

About You

You have the skills and knowledge to work with an increasingly diverse student and staff population as well as a proven commitment to anti-oppression, equity, and inclusion.

You have a highly collaborative spirit and strong interpersonal skills with the ability to work with others to support establishing and achieving collective goals.

Your creativity allows you to use your imagination to oversee and maintain our highly visible website to help advance organizational goals.

You have excellent oral and written communication skills with an ability to influence at all levels and obtain buy-in when diverse needs and competing priorities exist

You enjoy balancing many different tasks and can prioritize multiple projects while staying organized and maintaining a high level of attention to detail.

3-year diploma/degree in Communications, Marketing, Journalism or Interactive Multimedia, along with 1-2 years experience working in content production, web development or information architecture.

Proven content marketing, web design and development experience, including writing for web style guides and for higher education institutions.

A high degree of technical competency and proficiency using Microsoft Office Suite, Adobe Creative Cloud, Adobe Illustrator, Google Analytics and other web analytics software.

Excellent ability to deliver content tactics that drive business results.

**Who We Are**:
**For more information, visit**: Why Work at Sheridan

Other Details

**Faculty/Department**: Faculty of Applied Health & Community Studies

**Campus Location**: Davis (may be assigned activities at any Sheridan campus). This position is currently working in a hybrid model.

**Employee Group**: Part-time Support - Regular

**Hourly Rate**: $28.73 + 4% in lieu of benefits and vacation.

**Hours/Week**: 24

**Hours**: Monday - Thursday; 9:00am - 3:00pm, 8:30am - 2:30pm or 8:00am - 2:00pm (schedule to be confirmed upon hire).

**Application Deadline**: March 22, 2023

Sheridan is deeply committed to implementing the Calls to Action framed by the Truth and Reconciliation Commission. We acknowledge that we live and work on the traditional territory of the Mississaugas of the Credit First Nations, Anishinaabe Nation, Huron-Wendat and the Haudenosaunee Confederacy. Sheridan is situated on these lands, and it is our collective responsibility to honour and respect those who have gone before us, those who are here, and those who have yet to come. We are grateful for the opportunity to be working on this land.

You may be asked to provide copies of your educational credentials at the time of interview. Upon hire, we require official confirmation of educational credentials and Canadian equivalency assessments, if applicable.

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