Field Marketing Specialist

3 weeks ago

Toronto, Canada Hub Corporate Canada Full time

**About HUB International**

Note: This role is hybrid in Toronto

**Responsibilities**:
Coordinate with manager on executing marketing initiatives in assigned region marketing plans

Support managing strategy logistics in marketing events (virtually & in-person) in assigned regions including event schedules, promotion, follow-up campaign and tracking performance to drive growth

Manage logistics in lead generation campaigns (trade shows, sponsorships and speaking engagements, etc.) in assigned regions from start to finish including research (testing and optimizing), booking/contacts, coordinating day-of logistics with local offices, follow-up campaign and tracking performance to drive growth

Manage advertising campaigns (digital and print) in assigned regions including research (testing and optimizing), booking/contacts, content creation, working with the design team and tracking performance to drive growth

Support lead nurture and lead re-engagement programs and work with sales on opportunities with a lead qualification process

Keep a pulse on new and creative opportunities to drive lead generation in assigned territories

Provide support for all other members of the field marketing team and their duties as needed

Provide proactive consultative services to the team (internal & external) that are within project scope to drive towards a marketing center of excellence and shared goals

**Qualifications**:
Bachelor's degree in Marketing, Communications, or related area

Minimum of 4+ years of experience in a corporate or agency environment with involvement in executing marketing strategies

Solid understanding of demand generation program creation, execution, measurement, analysis and reporting

Strong understanding and demonstrated proficiency on leveraging CRM and marketing automation tools (Microsoft CRM preferred)

Highly organized with the ability to juggle competing demands, priorities, and resources

Self-motivated ?go-getter?, strong-willed, with a positive attitude who thrives in a fast-paced environment and can react to changing priorities

Strong attention to detail and keen focus on quality

**Join Our Team**

Do you believe in the power of innovation, collaboration, and transformation? Do you thrive in a supportive and client focused work environment? Are you looking for an opportunity to help build and drive change in a rapidly growing and evolving organization? When you join HUB, you will be part of a community of learners and doers focused on helping our leaders maximize the potential of their employees.

**Department Marketing**Required Experience: 2-5 years of relevant experienceRequired Travel: No Travel RequiredRequired Education: Bachelor's degree (4-year degree)

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