Marketing Specialist
4 weeks ago
**WHO WE ARE**:
As the leading distributor of public works equipment, Joe Johnson Equipment (JJE) provides mobile infrastructure-maintenance equipment to municipalities and contractors across Canada and the US. Through our branch network, we sell, rent, lease, service and support vacuum trucks, refuse & recycling collection vehicles, street sweepers, sewer cleaners, and inspection cameras.
JJE is a leading manufacturer of code vacuum equipment under the Westech Vac Systems brand. JJE and Westech also share a sense of pride in our work, our employees’ development and success, and building exceptional lifetime relationships with our customers.
JJE is a dynamic and growing organization, focused on maintaining an “employer of choice” culture. We have a stable, team-based, and collaborative work environment that drives our organization to be best-in-class within our industry. We offer opportunities across Canada and the U.S. and are committed to providing challenging and rewarding career paths for our employees. JJE provides very competitive compensation packages, robust group benefits and an opportunity to grow professionally.
**JJE is a proud subsidiary of Federal Signal Corporation.**
**____________________________________**
**MARKETING SPECIALIST**
**LOCATION**: INNISFIL, ONTARIO**
**POSITION TYPE**: FULL TIME: MONDAY - FRIDAY**
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**POSITION QUALIFICATIONS**:
- 4+ years of hands-on Marketing experience with progressive responsibilities and project management
- Business or Marketing Degree or Diploma required
- Valid driver’s license with a clean driver’s abstract
- You have a background providing end-to-end support on successful marketing programs and initiatives across multiple channels.
- Graphic design skills including proficiency with Adobe Creative Suite including Illustrator
- Solid knowledge of Microsoft Office, WordPress, Excel, Constant Contact and Google Analytics
- Outstanding communicator, with a strong command of the English language both written and verbal
- Exceptional attention to detail, time management and organizational skills
- You are an analytical marketer who seeks, values, and harnesses data to make informed decisions and plans tactics based on objectives.
- You are a resilient, self-starting, results-oriented, team-player with a proven ability to multi-task and meet deadlines and adapt to changing priorities as business needs evolve.
- Experience with online content marketing and social media development strategies
- Proficient in developing, monitoring, and posting social media content
**KEY ACCOUNTABILITIES**:
This position will provide marketing expertise and guidance to various department and team members to ensure that the Company adheres to marketing budget guidelines and procedures and will provide project management expertise in the following areas:
- ** Creative Development & Graphic Design** - Design and create high-quality creative assets and marketing materials to assist in print and digital promotional campaigns, product development, and sales support. This can include maintaining and monitoring classified online advertising platforms, branded images and video content, product labels, brochures and other sales collateral, presentations, templates, etc.to support company branding objectives
- **Website Management** - Contribute to continuous improvement and maintenance of all digital properties.
- **Content Marketing** - Contribute to the strategy and end-to-end execution of social media and other content-marketing initiatives. This includes keeping a pulse on relevant trends and researching topics, proposing engaging content ideas, writing compelling short and long-form copy, etc.
- **Social Media Management **- Assist in developing and executing tactics to grow and engage with our online communities, identify opportunities, and assist with social media management, etc.
- **Brand Management** - Conduct market research, contribute to brand style guides, manage brand assets and marketing materials, audit for brand compliance, and other brand maintenance and development activities. Coordinate procurement of promotional items and manage basic shipping requirements.
- **Marketing Events - **Coordinate and actively participate in engaging exhibitions at local and international trade and consumer-facing, physical and virtual marketing events. Oversee the organization, planning, follow-up, and evaluation of various company events. Participate in training and/or industry events to ensure up to date knowledge of customers, products, and the industry overall.
**WHY WORK AT JJE?**
- Market-competitive compensation package with annual increase opportunities based on performance
- Robust and fully paid Group Benefits package - inclusive of Health, Dental, Life, Disability and Travel coverage
- Employer Paid, Employee Assistance Program (EAP)
- Employer Matching Retirement Savings Plan
- Paid Personal Days - for those unexpected life events
- Work boot and pres
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