Product Associate

4 months ago


Bracebridge, Canada Cavalcade Ford Sales Ltd. Full time

As an Automotive Salesperson, you will be responsible for assisting customers in the purchasing process of vehicles, providing exceptional customer service, and achieving sales targets. You will cultivate relationships with clients, understand their needs, and guide them in selecting the right vehicle to fit their lifestyle.

**Key Responsibilities**:

- **Customer Engagement**:

- Greet and welcome customers to the dealership.
- Engage with customers to identify their vehicle needs and preferences.
- Provide information about vehicles, including specifications, features, and financing options.
- **Product Knowledge**:

- Maintain up-to-date knowledge of current inventory, vehicle features, and promotions.
- Demonstrate vehicles to customers, highlighting key features and benefits.
- **Sales Process**:

- Assist customers through the entire sales process, from initial inquiry to final sale.
- Prepare and present sales proposals, negotiate terms, and close deals effectively.
- Follow up with potential buyers to encourage decision-making.
- **Customer Relationship Management**:

- Build and maintain relationships with customers to encourage repeat business and referrals.
- Handle customer inquiries and resolve any issues that arise during the sales process.
- **Team Collaboration**:

- Work closely with the sales team, finance department, and service team to ensure a seamless customer experience.
- Participate in sales meetings and training sessions to improve product knowledge and sales techniques.
- **Administrative Duties**:

- Complete all necessary paperwork and documentation related to vehicle sales.
- Maintain accurate records of sales, customer interactions, and follow-ups.
- **Market Awareness**:

- Stay informed about industry trends, competitor offerings, and market conditions.
- Contribute ideas for marketing campaigns and promotions to attract customers.

**Qualifications**:

- High school diploma or equivalent; a degree in business or related field is a plus.
- Previous sales experience, preferably in the automotive industry.
- Excellent communication and interpersonal skills.
- Strong customer service orientation.
- Ability to work in a fast-paced environment and manage multiple tasks.
- Valid driver’s license with a clean driving record.
- Familiarity with dealership software and sales systems is an advantage.

**Working Conditions**:

- Primarily works in a dealership setting, with some time spent outdoors showing vehicles.
- May require evening and weekend work to accommodate customer schedules.

**Compensation**:

- Base salary plus commission, with performance incentives and bonuses based on sales achievements.

Pay: $50,000.00-$80,000.00 per year

**Education**:

- Secondary School (preferred)

Work Location: In person


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