Regional Marketing Advisor

4 weeks ago

Dorval, Canada Bombardier Full time

**BOMBARDIER**:
Bombardier is a global leader, creating innovative and game-changing planes. Our products and services provide world-class transportation experiences that set new standards in passenger comfort, energy, efficiency, reliability and safety. We are a global organization focused on working together with a team spirit.

**In your role, you will**:

- You will develop, manage, and activate strategic planning initiatives and budget for marketing brand activities in the Americas (i.e., industry events, advertising, sponsorships, media outreach and customer newsletters, etc.) to increase brand awareness and sales interest for Bombardier and its products, working closely with regional sales team
- You will drive the strategy in support to the US Service Centres as well as support the local General Manager of the sites
- You will independently coordinate on large and medium-scaled events, from overseeing logistics, securing venue, managing guest list, coordinating with vendors, creating content and onsite event support
- You will support regional sales team with bespoke customer and prospect experiences (i.e., demonstration flights, hospitality events, merchandising, and other ad hoc requests)
- You will provide regular, timely and factual reports to Director, to monitor progress and measure ROI
- You will accurately forecast and manage budget expenditures related to all regional marketing activities
- You will provide recommendations and in tools to optimize brand awareness and sales objectives in region
- You will become the expert and person of reference for market intel as it pertains to the Americas, main contact for North American Sales Team (Sales Directors and Regional Vice President of Sales) and regional agency to support selling environment in region
- You have a bachelor’s degree, preferably in business/marketing/communications
- You have 8+ years Marketing, Advertising and/or Sales experience in aviation and/or luxury good marketing
- You are fluent in English (both written and spoken), French and Spanish would be an asset
- You have a solid understanding of brand strategy
- You must be able to work independently, as well as part of a cross functional marketing team
- You have great organizational, time management, critical thinking, and problem-solving skills coupled with a creative mindset
- You have strong interpersonal skills and professional presence necessary to interact with internal and external stakeholders, including senior leaders
- You have the availability and confidence to travel independently regionally and internationally, potentially to less travelled locations. A certain amount of physical or repetitive work may be required in some cases.

**Interested?**:

- Bombardier is an equal opportunity employer and encourages individuals of all races, religions, ethnicities, gender identities, sexual orientations, ages, immigration statuses, disabilities, or other legally protected characteristics to apply._

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