Social Media Creator
2 days ago
As the voice of The Scented Market, our **Social Media Creator & Marketing Coordinator** will craft and implement strategies that reflect our brand values, connect with our loyal customers, and drive community engagement. If you're enthusiastic about candles, creativity, and connection, this role is for you
**Responsibilities**
- Manage The Scented Market’s social media accounts across multiple platforms, with a focus on Instagram, TikTok, Facebook and YouTube.
- Stay up-to-date with market trends and brainstorm creative strategies to drive growth.
- Create visually appealing, innovative, and trend-driven content to inspire and engage our customers.
- Maintain and update The Scented Market’s Shopify website with seasonal collections, promotions, and products, and manage online orders.
- Measure and report on the performance of marketing campaigns and assess results against KPIs and ROI goals.
- Strengthen customer relationships through contests, giveaways, and consistent social media interaction.
- Collaborate with the team to identify marketing opportunities, such as new product launches, promotions, and community engagement initiatives.
- Work with external vendors and influencers to develop cross-promotional campaigns and content partnerships.
- Design and coordinate in-store signage to ensure a cohesive and visually appealing shopping experience.
**Required Skills**:
- Proficient in editing engaging and visually appealing videos to enhance marketing campaigns and social media content.
- Highly creative and self-motivated, with strong attention to detail.
- Passion for the retail, lifestyle, or wellness industry.
- Strong photography and videography skills with a creative eye for storytelling.
- Exceptional communication and copywriting abilities.
- Ability to manage multiple projects simultaneously and meet deadlines.
**Experience Requirements**
- Experience managing social media platforms and content creation.
- Degree of diploma in marketing, communications, or a related field.
- Proficiency with tools such as Shopify, Canva, CapCut, Meta Business Suite, and Klayvio.
- Proven success in developing and implementing paid and organic marketing campaigns.
- Knowledge of marketing analytics and reporting to assess performance.
**Benefits**
- Flexible schedule with occasional weekend work for events
- Employee discount on all products
- Opportunity to work with a passionate and supportive team
- Employee benefits
- Staff events
- Free parking
**Location**
- 558 Massey Road, Unit 1 - Guelph, ON
**Compensation**
- $21/hr
Pay: From $21.00 per hour
Expected hours: 40 per week
**Benefits**:
- On-site parking
- Store discount
Flexible language requirement:
- French not required
Schedule:
- Monday to Friday
**Experience**:
- Marketing: 1 year (preferred)
Work Location: In person
Expected start date: 2025-01-20
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