Marketing Specialist

4 months ago

Markham, Canada CYD INVESTMENT INC. Full time

Work Term: Permanent
- Work Language: English
- Hours: 30 hours per week
- Education: College/CEGEP
- Experience: 1 year to less than 2 years
**Work setting**:

- Financial institution
- Insurance company
**Tasks**:

- Conduct comparative research on marketing strategies for industrial and commercial products
- Act as spokesperson for an organization
- Advise clients on advertising or sales promotion strategies
- Answer written and oral inquiries
- Assist in the preparation of brochures, reports, newsletters and other material
- Co-ordinate special publicity events and promotions
- Conduct public opinion and attitude surveys
- Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
- Develop, implement and evaluate communication strategies and programs
- Initiate and maintain contact with the media
- Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Website content and press releases
- Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
- Design market research questionnaires
- Develop portfolio of marketing materials
- Design, conduct and analyze quantitative and qualitative research projects
- Conduct online marketing, E-commerce and Website promotions
- Deliver presentations at conferences, workshops or symposia
- Write and edit press releases, newsletter and communications materials
- Consult with clients after sale to provide ongoing support
**Work conditions and physical capabilities**:

- Work under pressure
- Tight deadlines
- Fast-paced environment
- Attention to detail
- Large workload
**Personal suitability**:

- Client focus
- Efficient interpersonal skills
- Excellent oral communication
- Excellent written communication
- Flexibility
- Initiative
- Judgement
- Organized
- Team player
- Accurate
- Dependability
- Reliability
- Integrity
- Quick learner
- Due diligence
**Screening questions**:

- Are you currently legally able to work in Canada?
- Do you have previous experience in this field of employment?
**Green job**:

- Involves duties and responsibilities that lead to positive environmental outcomes

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