Web Content Strategy Specialist

7 months ago


Scarborough, Canada CanPrev Natural Health Products Ltd. Full time

**Job description**

ROLE AND RESPONSIBILITIES
- Across our three brands, we own more than 20 websites and landing pages. You will oversee the content, ensuring all existing web content is up to date, as well as spearhead the development of new web resources and assets, including informative product pages, landing pages and more.
- Effectively communicate the goal of web projects via creative briefs and follow through as support to the writing team’s content and web team’s execution. This includes SEO keyword research, web template trends, industry trends, website best practices, and more.
- Ongoing content revisions, paying close attention to accuracy, layout, and user experience.
- Creatively drive organic traffic to our websites, landing pages, and online resources in order to drive conversion, and brand awareness and loyalty.
- Manage website basics, including web licenses, accessibility, backlinking strategy, and more.

QUALIFICATIONS
- Education in Marketing, Communications, or related field
- 3-5 years of experience in web content management or comparable role
- Experience with SEO keyword research, UX, Web Analytics (ie. Google Analytics or other tools) and website management tools
- Experience with project management and stakeholder management
- Familiarity with web standards and e-commerce to help level up website functionality and design
- Must be based in the GTA and able to come into the office periodically

Is this you?
- You think digital by default and embrace new ideas that put users first
- You’re detail oriented and have excellent communication and problem-solving skills
- You have a creative eye and a working knowledge of programming languages
- You know how to make informed decisions based on analytics to enhance website traction and performance

**About CanPrev**

CanPrev is a proudly Canadian company that grew out of a desire to make natural medicine safe, effective and accessible to everyone. For over eighteen years, we have focused on making the best possible products that informed patients and real natural health practitioners can use. And it isn’t just the quality of our formulations or ingredients that makes CanPrev great. We believe the best natural medicines should come with the best web content and we are looking to grow our team

**Job Types**: Full-time, Permanent

**Salary**: $55,000.00-$65,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Dental care
- Extended health care
- Flexible schedule
- Paid time off
- Work from home

Schedule:

- Monday to Friday

Work Location: Hybrid remote in Scarborough, ON M1S 3R5


  • Web Content Specialist

    7 months ago


    Scarborough, Canada CanPrev Natural Health Products Ltd. Full time

    ROLE AND RESPONSIBILITIES - Across our three brands, we own more than 20 websites and landing pages. You will oversee the content, ensuring all existing web content is up to date, as well as spearhead the development of new web resources and assets, including informative product pages, landing pages and more. - Effectively communicate the goal of web...

  • Head of Content

    6 months ago


    Scarborough, Canada Spider Tech Full time

    _**Professional Portfolio must be attached with Resume**_ **Position Summary**: We are seeking a highly experienced and dynamic Head of Content Specialist with a proven track record in content creation, brand development, and digital marketing. As a key member of our compact team, your role is pivotal in shaping our digital footprint and enhancing our brand...

  • Sales Executive

    6 months ago


    Scarborough, Canada DIT Web Solutions Inc. Full time

    We're on the lookout for sales superheroes who've mastered the art of sealing the deal. If you've got what it takes, don your cape and dive into the excitement! **What we are looking for**: Are you ready to be a driving force behind our dynamic, rapidly expanding business? We're on the lookout for an exceptional Sales Executive to join our team and help us...

  • Marketing Specialist

    16 hours ago


    Scarborough, Canada Kinedyne Full time

    JOB SUMMARY: The Marketing Specialist (Canada) supports traditional marketing projects and digital marketing initiatives with an emphasis on social media. The Marketing Specialist follows strategic direction, understands integrated marketing concepts, follows web marketing standards, and employs marketing best practices in support of the Sales and Marketing...


  • Scarborough, Canada Toyota Canada Inc. Full time

    **Vehicle Strategy Specialist** **Scarborough, ON (Hybrid)** Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota Canada's head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax. Toyota parts and accessories are distributed through TCI's Parts Distribution Centres in...

  • Content Writer

    7 months ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...

  • Content Writer

    7 days ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...

  • Content Writer

    1 week ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...

  • Content Writer

    1 week ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...

  • Content Writer

    1 week ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, user guides, data sheets, press releases, and other written content as needed - Able to write min. 600-word blog articles on a bi-weekly basis along with other content projects - Able to work with cross-functional teams to gather information...

  • Content Writer

    13 hours ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, user guides, data sheets, press releases, and other written content as needed - Able to write min. 600-word blog articles on a bi-weekly basis along with other content projects - Able to work with cross-functional teams to gather information...

  • Content Writer

    7 months ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...

  • Content Writer

    7 months ago


    Scarborough, Canada Accuenergy (Canada) Inc. Full time

    **Role Summary** **Key Responsibilities** - Write blog articles, web content, social media post, case studies, press releases, and other written content as needed - Able to write 500-word blog articles on a bi-weekly basis - Liaise with cross-functional teams to understand product details - Ensure all content is checked for quality - spelling, grammar,...


  • Scarborough, Canada Accuenergy (Canada) Inc. Full time

    Lead the marketing department in promoting the Accuenergy brand strategy. Ensures all marketing efforts serve to achieve immediate and long-term business goals, as well as identify and execute improvements for processes, content, and lead generation. **SEO Content Writer** - Write engaging and professional content about industrial technology. - Write...

  • Web Analyst

    1 week ago


    Scarborough, Canada Hamilton's Theatrical Supply Full time

    **POSITION OVERVIEW** Hamilton’s Theatrical Supply is seeking a **_highly motivated, energetic Web Analyst_** to join our growing team. **RESPONSIBILITIES** - Work with raw data, Excel reports, pull and integrate data from various sources - Identify opportunities for continuous improvement, propose and create processes and tools to support web design...


  • Scarborough, Canada Senior Persons Living Connected Full time

    **Mission Statement**:Understand the aspirations of seniors and respond with innovative supports. **Vision Statement**:Building inclusive communities where all seniors are connected to living their best possible life. **What to expect when you join SPLC**: - Competitive Compensation and Benefits, including group health benefits and pension. - Rewarding...

  • Content Creator

    7 months ago


    Scarborough, Canada Career Abroad Visa and Immigration Inc. Full time

    **About us** **Career Abroad **is a Toronto, Canada based Immigration Consultancy, with a branch office in Vadodara, Gujarat India and satellite offices in South East Asia and Africa. Career Abraod and has over 16 years of International Education and immigration industry experience and the firm is managed by certified and regulated professionals that have...


  • Scarborough, Canada Accuenergy (Canada) Inc. Full time

    Assist the Marketing Manager in the development and implementation of the company’s brand strategy. Ensures all marketing efforts serve to achieve immediate and long-term business goals, and identify and execute improvements for processes, content, and lead generation. SEO - Support SEO initiatives to rank keyword on first page - Identify and research...


  • Scarborough, Canada Accuenergy (Canada) Inc. Full time

    Assist the Marketing Manager in the development and implementation of the company’s brand strategy. Ensures all marketing efforts serve to achieve immediate and long-term business goals, and identify and execute improvements for processes, content, and lead generation. SEO - Support SEO initiatives to rank keyword on first page - Identify and research...

  • Strategic Content Lead

    2 months ago


    Scarborough, Canada Notion Studios Inc Full time

    You will mentor and manage other copywriters to grow, elevate, and enhance their skills. You will also be responsible for the content vision and direction of projects from concept to execution. This ranges from content strategy and elevation to developing, editing and proofreading copy across various mediums. You will work cross-functionally with a team of...