Content Marketing Specialist

3 weeks ago


Victoria, Canada Engaged Full time

**About Destination Greater Victoria**

Destination Greater Victoria is a dynamic destination marketing organization looking to add to our talented team. With a membership of over 950 businesses, we offer a fast-paced, positive and results-oriented culture. We offer a unique opportunity to contribute to the tourism industry and work collaboratively with a variety of local businesses to drive year-round sustainable growth for Greater Victoria.

**Summary of Content Marketing Specialist** **role**:
The Marketing Specialist - Creative is responsible for creating advertising and collateral using their well-developed skills with graphic design; managing photography and video assets; and editing video assets, to create content for social media. With brand consistency at the forefront, they will develop audience-appropriate marketing assets that lean into emotive storytelling. They will develop creative concepts, layouts and finished assets for digital spaces and print and support in achieving the key performance objectives of the marketing communications team.

**What you need to bring**:

- A degree or diploma in marketing, graphic design, or another closely related field or a combination of education and/or work experience is required.
- 3-5 years’ experience in a marketing role, with significant graphic design responsibilities.
- Experience with headline copywriting and iconography.
- Highly proficient in, and strong technical knowledge of, the Adobe Creative Suite (Illustrator, InDesign, and Photoshop), Premiere Pro and After Effects.
- Creative and detail oriented.
- Pro-active, self-motivated and results oriented.
- Excellent communication skills both verbal and written.
- Strong understanding of marketing concepts in the context of various print and digital media.
- Analytical skills and ability to interpret key marketing metrics.
- Knowledge of HubSpot and WordPress.

**Application Information**:
A copy of the complete job description and details regarding the total compensation package can be found HERE. Applications will be accepted for this opportunity **until**12:00pm PST April 16, 2024.**

DGV is committed to creating a diverse, multicultural environment and we welcome team members of all backgrounds and cultures including Inuit, Metis, Indigenous, status, non-status, and non-Indigenous. Employment preference will be given to persons of Indigenous ancestry (please self-identify) as per Section 41 of the BC Human Rights Code and in recognition that local indigenous knowledge is an asset. DGV's selection of employees is based on the criteria identified in the job description so that the best-qualified applicants are chosen.


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