Publisher (Marketing Manager)

7 months ago


Vancouver, Canada Katusa Research Full time

**Publisher / Marketing Manager - World’s Fastest Growing Net Zero Website**

**OUR COMPANY**

Dive into a leading global financial research firm respected by investors across 120+ countries.

We credit our monumental success to our passionate team, laser-focused on driving growth and serving our vast reader base - where despite our compact size, our impact is colossal.

Seize this chance to amplify our influence, spearhead client relationships, and oversee the evolution of our digital presence.

Excellence, punctuality, and precision are your tickets in, NOT your academic background.

If you're result-driven with an entrepreneurial spark and leadership flair, we're looking for you

**Roles and responsibilities**

Website Management

**Responsibilities**
- Website Management_
- Work with editors and writers to produce a marketing calendar for posts and SEO content
- Work with writers and analysts to create sector specific reports on everything from solar power to green hydrogen, carbon and lithium - and everything in between.
- Create lead magnets to attract audience and new investors
- Manage the LinkedIn, YouTube and Twitter Account (paid traffic and organic posts)
- Manage the inbox - from corporates, to agencies topotential clients
- Driving and opening up new revenue streams (newsletters, conferences, other)

**Skills & Qualifications**
- Client Campaigns_
- Communicating, pitching and closing client marketing campaigns on the site and properties between $25k-$250k
- You will create, manage and optimize campaigns including paid search, paid social, display, retargeting and mobile
- Coordinating paid media, traffic, CPC and CPL campaigns with clients
- Creating ad copy for use on FB, LinkedIn, Google and other media formats,
- Managing PPC, ads and traffic networks for client and internal campaigns
- Working with the web and copy team to create, review and edit landing pages
- Project manage and hire copywriters, paid traffic purchases, affiliates and partners during a campaign
- Providing all campaign recap data (hits, traffic, success) to the clients
- Sourcing and meeting new clients

**Skills**:

- YouTube, Google Analytics, FB ads, Twitter ads/posts, LinkedIn
- Basic WordPress, ecommerce for article posts
- Copywriting - you can write clear and concise editorial
- Have familiarity with public markets and stock exchanges
- Fluent with Excel, Word, Google Drive for writing and reporting
- Can make big decisions and stand by them
- Can organize and motivate employees, contractors and affiliates
- You can catch mistakes, errors and can make fixes and find solutions
- BONUS: sales skills to sell marketing packages to prospective clients

**This is a senior position **and we’re not looking for an entry level person.

You must be able to take charge, manage people, deliver and have a vision to grow the platform.

**AND FINALLY**

We don’t have a lot of red tape or bureaucracy at the company. When we or you need something, make it happen. We focus on rapid development, deployment and learning through experimentation and data.

If this sounds like you and you can lead and succeed, we’re happy to meet you.

**Salary**: From $80,000.00 per year

**Benefits**:

- Dental care
- Extended health care
- Paid time off

Flexible Language Requirement:

- French not required

Schedule:

- Monday to Friday
- On call
- Overtime

Supplemental pay types:

- Bonus pay

Ability to commute/relocate:

- Vancouver, BC: reliably commute or plan to relocate before starting work (required)

**Education**:

- Secondary School (preferred)

**Language**:

- English (required)

Work Location: Hybrid remote in Vancouver, BC


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