Advertising Coordinator

2 weeks ago


Niagara Falls, Canada Casino Niagara Full time

Full Time

Salaried

**Application Deadline**: January 15, 2023

Do you have a passion for working in a fast paced and dynamic department that works as a team to create all aspects of advertising? Do you have a fun, outgoing personality? Are you continually striving to be an industry leader with a passion for customer service? If you would like to be on a team of Great People delivering great service, we may have just the opportunity for you.

**The job involves**:
Developing and executing advertising campaigns for television, radio, out of home and print media, direct mail, creative development, on site collateral, media placement and print production
Acting as a liaison between internal casino clients and advertising/media buying agencies to assist in planning and developing marketing campaigns, driving best in class delivery of results
Overseeing the creative process from concept through final approved product to ensure alignment with strategy, accuracy and monitor quality and supply of all advertising/collateral
Collaborate with design teams both in-house and agency side to develop engaging creative for use across media channels (including online, out of home, print, television, radio & social)
Optimizes marketing channels by introducing new and evolving technologies and approaches
Responsible for the strict adherence to the Marketing department’s compliance policies, internal control procedures, Alcohol and Gaming Commission of Ontario control specifications and the Casino’s policies and procedures
Contributes to develop and optimize KPIs on all campaigns, programs, events, sponsorships, marketing efforts across a variety of media
Contributes to the development of the advertising budget, monitors progress throughout the year, reports on variances and takes corrective action when necessary

College diploma in Advertising/Marketing or related field
Minimum 1 - 3 years advertising experience in a corporate marketing environment or advertising agency, marketing related gaming experience
Demonstrated experience with production specs, file types and the ability to discuss with vendors
Experience with all aspects of purchasing methods and procedures an asset
Proven ability to work on multiple projects within a strictly regulated work environment
Excellent communication skills both written and verbal, organizational and problem solving skills
Proficiency with Microsoft office, web software, Adobe products with an understanding of graphics software


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