Social Media Manager

2 weeks ago

Pickering, Canada Van Horne dental Full time

Job Overview:
We are seeking a creative and dynamic Social Media Manager to join our dental practice team. As a Social Media Manager, you will be responsible for developing and implementing our social media strategy to enhance our online presence and engage with our community. This role is crucial in promoting our dental services, building brand awareness, and fostering positive relationships with current and potential patients.

**Responsibilities**:

- **Content Creation**:

- Develop engaging and relevant content for various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.
- Create visually appealing graphics, images, and videos to showcase our dental services, team members, and patient success stories.
- **Social Media Strategy**:

- Formulate and execute a comprehensive social media strategy aligned with the overall marketing objectives of the dental office.
- Plan and schedule regular posts, promotions, and campaigns to maintain a consistent and active online presence.
- **Community Engagement**:

- Monitor and respond to comments, messages, and mentions on social media platforms to build and nurture a positive online community.
- Encourage patient reviews and testimonials, and leverage positive feedback to enhance our online reputation.
- **Analytics and Reporting**:

- Utilize social media analytics tools to track the performance of campaigns and content.
- Prepare regular reports on key social media metrics and provide insights for continuous improvement.
- **Collaboration**:

- Work closely with the marketing team, dental professionals, and other stakeholders to align social media efforts with broader marketing initiatives.
- Collaborate with team members to gather content and information for social media posts.
- **Stay Updated on Trends**:

- Stay abreast of industry trends and changes in social media platforms to ensure our strategies are innovative and effective.

Qualifications:

- Proven experience as a Social Media Manager or similar role.
- Solid understanding of the dental industry and the ability to communicate dental concepts in an accessible manner.
- Proficiency in using social media management tools and analytics platforms.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to generate engaging content.
- Strong organizational and time-management skills.

To apply, please submit your resume, a portfolio of your social media work, and a cover letter detailing your experience and approach to social media management in a dental setting.

**Job Types**: Full-time, Part-time

**Salary**: $18.00-$25.00 per hour

Expected hours: 20 - 40 per week

**Benefits**:

- Dental care
- Flexible schedule
- On-site parking
- Paid time off
- Work from home

Schedule:

- Monday to Friday

**Experience**:

- Marketing: 1 year (preferred)

Ability to Commute:

- Pickering, ON L1V 2P8 (required)

Ability to Relocate:

- Pickering, ON L1V 2P8: Relocate before starting work (required)

Work Location: Hybrid remote in Pickering, ON L1V 2P8

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