Social Media Specialist

3 months ago

Burnaby, Canada British Columbia Institute of Technology (BCIT) Full time

BCIT’s
- **School of Business** is seeking a
- **regular, full-time (1.0**
**FTE**Duties & Responsibilities**

**DUTIES**
***
**AND**
***
**RESPONSIBILITIES***:
**Research & Analysis**:

- Develops an annual social media plan and monthly content calendar.
- Collaborates with internal departments and schools to develop social strategies to promote events, programs, and courses.
- Monitors digital and industry trends and experiments with new digital and social media tools.
- Analyzes data and outcomes from campaigns to determine future best practices.
- Prepares reports and makes recommendations for changes or improvements.
- Creates and maintains distribution lists of internal and external contacts.

**Social Media Marketing**:

- Designs, writes, and maintains content on a variety of social media platforms.
- Identifies and interviews students, faculty, graduates, and industry for social content.
- Uses professional cameras and camera equipment to shoot photos and videos.
- Edits photos, images, and videos for social channels using Adobe software.
- Uses video hardware and software to livestream events and activities.
- Identifies opportunities to collaborate with individuals, brands, and organizations.

**Marketing Support**:

- Provides input on improving marketing materials, advertisements, and the school website.
- Updates content on the School of Business + Media website and program pages.
- Assists with planning, implementing, and promoting school events and information sessions.

**Other**:

- Participates in Records Custodian training and remains current with record keeping practices, policies and procedures (both BCIT and FOIPOP).
- Undertakes related duties as assigned, consistent with the job grade for this position.

**Qualifications**

**QUALIFICATIONS***:
**Definition**:The qualifications section for this position was developed using the approved job evaluation plan, agreed to between the BCGEU and BCIT. The qualifications represent the minimum qualifications required in the future (i.e. to be reflected in job postings) and do not reflect the incumbent’s existing qualifications.
- **Education**:

- Completion of Grade 12 plus a two-year Diploma specializing in marketing and/or communications plus current specialized training and courses in social media and digital marketing.

**Experience**:

- Two years of general experience plus four years of current, practical experience in a position of similar responsibility in a marketing and/or communications environment.
- Experience creating content for social media platforms including Twitter, Facebook, Instagram, LinkedIn, YouTube, and TikTok.

**Software/Computer Application(s) and Expertise**:

- General social media and computer skills are essential.
- Experience with photo / video editing software like Adobe Photoshop / Premiere is preferred.

**Communication/Interpersonal Skills**:

- Excellent communication, interpersonal, and presentation skills.
- Proven ability to work within a team environment and adhere to strict deadlines while maintaining a high level of professionalism.
- Must be a team player who is self-directed, responsible, and dependable.
- Must be able to work effectively with all levels of stakeholders in developing and implementing projects, and facilitating collaborative activities.

**Administrative Skills (e.g. prioritizing, minute taking, wp speed, etc.)**:

- Demonstrated ability to coordinate schedules, meetings, and photo/video shoots.
- Strong organizational skills and ability to multi-task in a fast paced environment.
- Must be detail-oriented.

**Other Skills/Abilities**:

- Strong, demonstrable writing skills.

**Additional Information**

**Benefits - Why you’d love working with us**
- Competitive pay
- Minimum of fifteen days of vacation
- Competitive employer-paid extended health and dental plan - take a look at our **benefit plans**
- Defined benefit **pension** plan with employer contributions
- Flexible hybrid work arrangements available
- **Professional Development** funds and resources
- Access to most BCIT Flexible Learning **courses** free of charge
- **Wellness** and Employee Assistance programs
- Complimentary membership with free access to the Fitness Centre, Gymnasium, and **_more_**- The British Columbia Institute of Technology acknowledges that our campuses are located on the unceded traditional territories of the Coast Salish Nations of xwməθkwəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səl̓ilwətaɁɬ (Tsleil-Waututh)._

**Salary Range**
- Salary Grade 8: $54,753 - $59,521 per annum.**Additional Salary Information**
- External hires are initially placed at the minimum of the salary range with set progressions to the maximum as per the Collective Agreement. Salary prorated based on percentage and term of appointment.Position Details

**Posting Category**
- Administration**School/Service Area**
- SoB Dean's Office**Campus Location**
- Burnaby campus**Bargaining Unit**
- BCGEU Suppo

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