Assistant Manager, Marketing

3 weeks ago


Toronto, Canada Western Union Full time

**Assistant Manager, Marketing - Creative Adaptation & Transcreation - Work from Home, Canada**

Are you a skilled and collaborative marketing manager with an interest in creative adaptation and transcreation? If so, join Western Union’s US Go-to-Market (GTM) team as an Assistant Manager, Marketing - Creative Adaptation & Transcreation.

**Western Union powers your pursuit.**

In this role, you’ll manage the generation and delivery of corridor-specific marketing assets and copy for the US GTM team. As a member of the US GTM team, you will drive the adaptation, translation, and localization of centralized creative campaigns and concepts—generated by the Global Brand team—into corridor-relevant assets to be used in US marketing campaigns.

Role Responsibilities
- Collaborate with US marketing channel owners to understand upcoming campaigns and outline creative needs
- Draft and submit briefs to Western Union’s internal creative studio, detailing creative adaptation needs, timelines, and other relevant considerations for the corridor in question
- Serve as marketing team’s liaison to the creative studio, tracking progress of asset adaptation and delivering finalized assets to marketing and agency teams in an organized manner
- Report on performance of creative assets, sharing feedback and optimization recommendations with in-house creative studio to inform future adaptation and transcreation work
- Collaborate with Global Brand team on tentpole campaigns and creative needs to inform future global toolkits

Role Requirements
- Experience of managing own workload within a team environment and delivering to high standards
- Excellent attention to detail
- Excellent English language skills
- Additional language skills helpful, but not required (particularly Spanish and French)
- Confident communicator - written and spoken
- Computer literate - proficient in MS Office (particularly Word, PPT and Excel) and web
- Canadian based position

**We make financial services accessible to humans everywhere. Join us for what’s next.**

Western Union is positioned to become the world’s most accessible financial services company —transforming lives and communities. We’re a diverse and passionate customer-centric team of over 8,000 employees serving 200 countries and territories, reaching customers and receivers around the globe. More than moving money, we design easy-to-use products and services for our digital and physical financial ecosystem that help our customers move forward.

**Benefits**

Your Canadian - Specific Benefits Include
- Time off
- Medical and Dental
- Life Insurance
- Future Savings Plan

LI-JF1 #LI-Hybrid

Estimated Job Posting End Date:
02-26-2024



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