Digital Marketing Lead

2 weeks ago

Dartmouth, Canada EfficiencyOne Full time

**_We come to work every day to make the world a better place._**

**_
- **

**About EfficiencyOne**

Our core values are Integrity, Innovation, and Partnership.

EfficiencyOne is a leading efficiency enterprise. We work with a number of outstanding partners to supply cost-effective energy efficiency and carbon mitigation services in Nova Scotia and beyond.

We transform the way people use energy. Together, we help people achieve their energy goals, save money, conserve resources, improve well-being, and combat climate change.

Investing in energy efficiency comes with many benefits—lower heating bills, more comfortable spaces, new jobs in your community, and a smaller overall carbon footprint.

**Why you’ll love working here**:

- A culture that understands there is life outside of work and cares about its employees.
- An engaging, fun, and inclusive work environment
- An awesome benefits package that starts on day one and a competitive salary
- Wellness initiatives and fitness challenges are hosted throughout the year.
- Corporate gym memberships
- Career growth and professional development opportunities
- Being part of a team and contributing to Nova Scotia’s goal of 2050 net-zero carbon

If you want to be part of an organization with an ambitious plan to support the transition to net zero by 2050 and help build a thriving, resilient future for Nova Scotians, then you belong here

**The Opportunity**:
The **Digital Marketing Lead** works primarily in partnership with marketing and program team members to develop and execute digital marketing strategies to increase program participation and customer engagement. They are responsible for ensuring an excellent customer experience in the digital space, driving program participation, and supporting any projects in the digital space.

The job requires the incumbent to be a strategic leader, self-motivated and detail-orientated, with effective project management skills for the completion of projects on time and within budget. In addition, the role involves using innovative ideas to generate digital marketing strategies, initiatives, and programs.
- Responsible for managing EfficiencyOne’s digital assets and websites, including but not limited to content updates, user management, troubleshooting, development of new assets and standard updates, ensuring customer-first processes to site experience, overseeing the general health of sites, and working closely with the digital agency of record to strategize updates, oversee wireframe/design/development stages for medium to major updates and completely new builds for sites and tools.
- Responsible for maintaining website governance documents and procedures and acting as a resource for all EfficiencyOne website functionality and asset governance, working with the IT team regarding website migration, security, hosting, etc., while maintaining excellent digital citizenship.
- Responsible for analyzing data across different platforms and reports to help the marketing team make better data-driven decisions.
- Responsible for managing EfficiencyOne search engine marketing (SEM) campaigns and partnerships with media and creative suppliers who manage day-to-day activities.

**What Will Help You Succeed?**
- University degree or Community College diploma in Marketing, Communications, Public Relations, or equivalent combination of education and work experience.
- Minimum three (3) to five (5) years of relevant experience in the following:

- Developing digital marketing strategies and implementing successful digital marketing initiatives.
- Managing and maintaining websites (user management, training, word press content updates (working with WordPress would be considered an asset).
- Proficient with all Microsoft Office software (Excel, Word, PowerPoint, Outlook, Teams) and Salesforce CRM software.

**What to expect in your first several weeks on the job**:
**In the first week, expect to**:

- Meet the marketing team, go through the training and onboarding process by meeting with other departments, learning about Efficiency Nova Scotia.
- Meet our agency partners and get familiar with current brands and campaigns.
- Training in software - Basecamp, SharePoint, Fresh Ticket.
- Training and time to read marketing plan and work plan.
- Read program materials, company information (SharePoint materials), and past Annual Reports to get familiar with Efficiency Nova Scotia.

**In the first month, expect to**:

- Be assigned projects to familiarize yourself with programs, campaigns, and marketing plans.
- Participate in weekly marketing team huddles and review the work plan.
- Job shadows other teammates to learn about their roles and responsibilities.
- Work with agency partners and execute marketing plan campaigns and projects.
- Work closely with Marketing Manager to train and learn how to execute projects.
- Work closely with Program Managers to learn the program and projects.
- Training and time to read marketing processes

  • Digital Marketing Lead

    3 days ago

    Dartmouth, Canada Aurea Full time

    **Digital Marketing Lead** Aurea Technologies Inc. is looking for an experienced digital marketer to join its fast-growing team in Nova Scotia, Canada. This role is a full-time position that will involve helping the company grow its online presence and e-commerce sales. **Job Summary** As Digital Marketing Lead, you will play an important role in helping...

  • Digital Marketer

    4 days ago

    Dartmouth, Canada Aurea Technologies Full time

    **Aurea Technologies Inc.** **Digital Marketing Lead** Aurea Technologies Inc. is looking for an experienced digital marketer to join its fast-growing team in Nova Scotia, Canada. This role is a full-time position that will involve helping the company grow its online presence and e-commerce sales. **Job Summary** As Digital Marketing Lead, you will play...

  • Marketing and Digital Media Coordinator

    4 weeks ago

    Dartmouth, Canada United DFC Soccer Club Full time

    **MARKETING AND DIGITAL MEDIA COORDINATOR** **Description/ Qualifications** UDFC is a big robust club with over 120 teams training and competing every week during the summer. We are constantly working on ways to create awareness for all our activities such as games, community events, volunteer recognition and sponsorship engagement. The Marketing and...

  • Marketing Manager

    4 weeks ago

    Dartmouth, Canada Cushman & Wakefield Full time

    **Job Title** Marketing Manager **Job Description Summary** Develop, implement, and execute the annual retail marketing plan in its entirety. This includes (but not limited to) the creation and management of the annual budget, marketing schedule of events and promotions, advertising and media campaigns, communications, Guest Services optimization,...

  • Engagement Marketer

    3 days ago

    Dartmouth, Canada Trifecta Group Inc. Full time

    **Introducing Ourselves**: Are you ready to jump-start your career in sales and make an impact in the rapidly growing solar industry? We're on the hunt for passionate and energetic individuals to join us as Engagement Marketers. As an Engagement Marketer, you'll be the face of Trifecta Group in one of our large home improvement store locations, where you'll...

  • Digital Media Manager

    4 weeks ago

    Dartmouth, Canada Halifax Heat Pumps Full time

    **About us** Halifax Heat Pumps & Electrical are located in Burnside, NS. We are professional, knowledable, and our goal is to offer a 5 star experience for not only our customers, but for our employees as well! We are at work more often than not, why not enjoy it? we are a locally, family owned business, and take pride in the culture that we have at work....

  • Digital Content Specialist

    7 days ago

    Dartmouth, Canada Clean Foundation Full time

    **Job Title**: Digital Content Specialist **Reports to**: Senior Manager, Marketing and Communications **Salary Range**: $48,000-$52,000 (annually, depending on experience) **Hours**: 35 per week (permanent, full time) **Location**: Clean's Dartmouth office **Anticipated Start Date**: March 20, 2023 **About Clean Foundation**: Clean Foundation helps...

  • Communications and Marketing Coordinator

    6 days ago

    Dartmouth, Canada Seaboard Transport Group Full time

    Founded 60 years ago, the Seaboard Transport Group is a privately-held organization comprised of numerous transport brands across Canada and the United States. Seaboard is a recognized leader in the Bulk Truckload Industry and the recipient of numerous awards for Customer Service, Safety and Innovation. The Seaboard Transport Group of Companies has grown by...

  • Print Estimator and Project Coordinator

    3 days ago

    Dartmouth, Canada Atlantic Digital Reproductions Full time

    **About us** Atlantic Digital Reproductions Inc (ADR), is a print and signage supplier serving Atlantic Canada. ADR services comprise of digital print, signage, offset printing, direct mailing, merchandising/promotional as well as vehicle graphics, bindery and custom die cutting services. We also service the construction, architectural and engineering...

  • Marketing Specialist

    4 weeks ago

    Dartmouth, Canada Fares Inc Full time

    **About us** Personal Residence is a small business in Dartmouth, NS. We are professional, agile, and innovative. Our work environment includes: - Modern office setting - Food provided - Growth opportunities - Developing and implementing marketing strategies to promote our projects - Creating engaging content for our website, social media channels, and...

  • Communications and Marketing Specialist

    2 weeks ago

    Dartmouth, Canada BOYNECLARKE Full time

    **Why This Role?** **Core Duties and Responsibilities** - Ownership of internal and external digital marketing content, including creation, implementation, and maintenance of content such as: - Website content: Coordination and implementation of all updates and changes to the firm’s website, including writing, editing, and updating lawyer bios, news, and...

  • Marketing Coordinator

    7 days ago

    Dartmouth, Canada R. N. Apex Solutions Ltd Full time

    Education: - Expérience: **Education**: - College/CEGEP **Tasks**: - Develop policies - Perform administrative tasks - Respond to enquiries from members of the business community concerning development opportunities - Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers - Advise clients on advertising or...

  • Sales/marketing Assistant

    3 days ago

    Dartmouth, Canada Personal Residence Full time

    **About us** The Kings Wharf Development Team is a dedicated group of professionals committed to creating an exceptional waterfront community in Dartmouth, Nova Scotia. With a focus on luxury and convenience, our team designs and develops residential and commercial properties that integrate seamlessly into the vibrant Kings Wharf community. Our team is...

  • marketing coordinator

    5 days ago

    Dartmouth, Canada R. N. Apex Solutions Ltd Full time

    Education: Expérience: EducationCollege/CEGEPTasksDevelop policiesPerform administrative tasksRespond to enquiries from members of the business community concerning development opportunitiesConduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumersAdvise clients on advertising or sales promotion strategiesAnswer...

  • marketing coordinator

    2 days ago

    Dartmouth, Canada R. N. Apex Solutions Ltd Full time

    Education: College/CEGEPExperience: 1 year to less than 2 yearsTasksDevelop policiesPerform administrative tasksRespond to enquiries from members of the business community concerning development opportunitiesConduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumersAdvise clients on advertising or sales promotion...

  • marketing coordinator

    3 weeks ago

    Dartmouth, Canada R. N. Apex Solutions Ltd Full time

    Education: College/CEGEPExperience: 1 year to less than 2 yearsTasksDevelop policiesPerform administrative tasksRespond to enquiries from members of the business community concerning development opportunitiesConduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumersAdvise clients on advertising or sales promotion...

  • marketing coordinator

    2 weeks ago

    Dartmouth, Canada R. N. Apex Solutions Ltd Full time

    Education: Expérience: EducationCollege/CEGEPTasksDevelop policiesPerform administrative tasksRespond to enquiries from members of the business community concerning development opportunitiesConduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumersAdvise clients on advertising or sales promotion strategiesAnswer...

  • Marketing and Communications Coordinator

    3 days ago

    Dartmouth, Canada Glow The Event Store Full time

    **Scope**: **Responsibilities**: - Manage and maintain the company’s social media accounts, creating engaging content, scheduling posts and responding to comments/messages in a timely manner. - Collaborate with management to determine the marketing department’s short and long-term strategies - Plan and execute yearly advertising plan - Design in house...

  • marketing coordinator

    3 weeks ago

    Dartmouth, Canada Green Shield Nutra Ltd Full time

    Education: Secondary (high) school graduation certificateExperience: 1 year to less than 2 yearsTasksDevelop policiesRespond to enquiries from members of the business community concerning development opportunitiesConduct comparative research on marketing strategies for industrial and commercial productsAdvise clients on advertising or sales promotion...

  • marketing coordinator

    3 weeks ago

    Dartmouth, Canada Green Shield Nutra Ltd Full time

    Education: Expérience: EducationSecondary (high) school graduation certificateTasksDevelop policiesRespond to enquiries from members of the business community concerning development opportunitiesConduct comparative research on marketing strategies for industrial and commercial productsAdvise clients on advertising or sales promotion strategiesAnswer written...