Communications Advisor
1 month ago
**Company Description**
Halton Healthcare’s vision of exemplary patient experiences, always, goes beyond just the patient experience; it has shaped our entire culture and remains at the core of every interaction in our organization, from our patients & families to our staff, physicians, volunteers and visitors. We believe in exemplary PEOPLE experiences always
At Halton Healthcare you will thrive in a healthcare culture and environment that embraces inclusion, diversity and belonging with ‘exemplary patient care, always’ at the heart of everything we do.
We empower our people to be the very best they can be so they can make a difference for our patients and the communities we serve.
Halton Healthcare takes great pride in providing quality, compassionate healthcare services to our rapidly growing communities of Oakville, Milton and Halton Hills. As a progressive and vibrant healthcare organization, we are committed to being an innovative center of excellence in community hospital care.
As part of Halton Healthcare’s Communications and Public Affairs team, the Communications & Public Affairs Advisor is responsible for the implementation of communication strategies and all supporting products and materials such as key messages, speaking remarks, news releases, FAQs, creative assets and more and helps with the coordination of events, campaigns and engagement opportunities.
Working closely with all members of the team, this role is a go-to specialist for the implementation of hospital-wide initiatives and communications strategies, both internally and externally.
This role requires an organized, energetic, multi-tasker who is a relationship builder both inside and outside the hospital and can execute on deadline, while managing any issues and competing priorities that may arise.
The Communications Advisor is a creative, skilled and energetic communicator and collaborator with a passion for growing professionally and bringing new ideas and tools to the organization and team.
**Responsibilities**:
- Develop, execute and measure strategic communications plans for a large, diverse portfolio of clients.
- Work closely with the executive lead and department/program leaders and staff to support priority initiatives and proactively identify communications opportunities.
- Build relationships with key internal and external stakeholders and prepare all elements of a successful communications plan including all communications products, such as tactics, messaging, budget management, creative assets, approvals and more.
- Provide strategic counsel and advice on various issues and opportunities to internal clients and community partners as appropriate
- Contribute to the development of the corporate communications strategy, including immediate and long-term goals and priorities.
- Proactively identify issues, potentially negative and/or positive, that may have an impact on the organization’s reputation or relationships and develop strategies manage the impact including preparation of messaging/ positioning statements.
- Provide support to corporate initiatives, events, engagement opportunities and campaigns as assigned, including marquee celebration events for Halton Healthcare staff and professional staff.
- Write key messages, stories, speeches, presentation materials, opinion pieces, briefing notes, advertising copy, social media, media releases and other communications materials for client portfolio.
- Prepare and distribute media monitoring clippings, internal newsletters and other relevant products.
- Support the brand and management of content to the website and employee portal, as well digital screens
- Work closely with the digital communications team and communications team and manager to execute on various aspects of communications plans, including creative assets.
- Ensure all communications products and materials are on brand and explore opportunities to strengthen brand awareness internally and externally through templates, videos, events, and more.
- Ensure all materials are viewed with a lens of Equity, Diversity and Inclusion (EDI) and support EDI initiatives as required.
**Qualifications**
- Post-secondary diploma in a related field (Communications, Journalism, Public Affairs, Marketing Communications, Digital Communications), and experience working in a similar capacity within a hospital, public health or government.
- Bachelor’s Degree and/or professional designation, e.g., ABC, APR, preferred but not required.
- Must have minimum (3) years experience in communications or public affairs role
- Ability to motivate creative people and lead the contracting and supervision of external creative suppliers and agencies.
- Solid knowledge of marketing and public relations principles and practices.
- Strong media relations skills and working knowledge of print, broadcast, online and social media.
- Ability to influence, negotiate, and manage contentious issues to resolution.
- Highly develope
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