Marketing Associate
7 months ago
_**Canada Computers & Electronics**_ _is a retailer of personal computers, IT and components, and consumer electronics. We strive to provide customers with the best products at the best value that the computer retail world can offer. The key to our success resides in the constant improvement of business practices, as well as a knowledgeable and passionate team of people who go beyond expectations while maintaining the trust and confidence of our customers. We offer competitive wages and benefits with lots of opportunities for advancement_
**Overview**
As a **Marketing Associate** at Canada Computers, you will play a pivotal role in supporting the development and execution of marketing strategies that drive brand awareness, engage our customer base, and promote our extensive portfolio of consumer electronics and IT products. This position offers a unique opportunity to contribute to the success of a nationally recognized retailer in an ever-evolving industry.
**Key Responsibilities**:
- **Campaign Planning and Execution**:
- Collaborate with the marketing team to plan, execute, and optimize integrated marketing campaigns across multiple channels, including digital, traditional, and experiential.
- Ensure alignment of campaigns with overall marketing and business objectives.
- **Content Creation and Coordination**:
- Coordinate with internal teams to gather product information and highlight key features in marketing collateral.
- **Market Research and Analysis**:
- Conduct market research to stay informed about industry trends, competitor activities, and consumer behavior.
- Analyze marketing data to measure campaign effectiveness and provide insights for continuous improvement.
- **Collaboration and Cross-Functional Support**:
- Work closely with cross-functional teams, including sales, merchandising, and IT specialists, to ensure cohesive execution of marketing initiatives.
- Support in-store promotional activities and events to enhance the overall customer experience.
- **Digital Marketing**:
- Monitor and report on the performance of digital marketing activities.
**Qualifications**:
- Bachelor's degree in Marketing, Business, or a related field.
- 3 years’ experience in marketing, particularly in the consumer electronics or IT industry.
- Strong written and verbal communication skills.
- Proficiency in digital marketing tools and platforms.
- Collaborative mindset with the ability to work effectively in a team environment.
- Creative thinking with an attention to detail.
- Analytical skills with the ability to derive actionable insights from data.
- Passion for consumer electronics and IT products and a keen interest in industry trends.
**Job Types**: Full-time, Permanent
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Richmond Hill, ON L4B 0B7: reliably commute or plan to relocate before starting work (required)
**Education**:
- Bachelor's Degree (preferred)
**Experience**:
- Marketing: 3 years (preferred)
**Language**:
- English (preferred)
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